Adtraction – Targeted Advertising

It's not an accident that Apple is so successful.

I'm not the first person to tell you how the digital effect transformed a system of broadcasting into a system of engagement, converted boundary lines into empowerment zones, built two-way info bridges between organizations and customers, spawned partnerships between departments within a company, an...

Looking to fill a position? A valuable tool can be hiding right under your nose. Learn how to recruit with Facebook.

Can you really make money from Facebook? If you understand what your customers value, the answer is "yes" - if you put in the effort.

As we have wrapped up 2011 and look back on another great year for online, what are the digital media trends we need to watch in 2012? Beyond the continued rise of DSPs and much anticipated industry consolidation, here are the developments you need to be tracking.

From the Chrysler F-bomb to a fake migraine exposed on Facebook, here are a dozen cautionary tales on the professional dangers of social media.

Forget the laptop -- 77% of job seekers are using mobile job search apps.

While you're spending pennies to the TV dollar in mobile advertising, swathes of U.S. consumers are heads-down buried in their iPhones, Droids and BlackBerrys.