I am a strategist and marketer, focusing mostly on FB Mobile and Pages products. Entries here express personal opinions that do not necessarily reflect opinions of my employer Facebook, Inc.
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- Affiliation:
- Facebook, Inc.
- Location:
- Palo Alto, CA
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Chris Pan (Marketer)
vitaminwater stopped by the Facebook office today to share their new flavor "connect" - which was created and designed by their 1.1 million fans on Facebook. Check out the product launch video here: http://www.youtube.com/watch?v=Y8-tGoNuK
Chris Pan (Marketer) another inside look at how we get things done here at Facebook...
Our engineers at Facebook are always looking to innovate and move fast so we can launch new products and improve people’s experience in the way they connect and share. Watch our company leaders discuss our culture and philosophy around innovation and explain how every p...erson at the company can make a big impact even as we grow. To learn more about engineering innovations at Facebook, become a fan of http://www.facebook.com/Engineering.
Length:2:17
Chris Pan (Marketer)
Really excited that Facebook was named Fast Company's #1 Most Innovative Company. For an inside look at company culture: http://www.fastcompany.com/mic/2010/prof
Chris Pan (Marketer) Do you use Facebook chat as well as another desktop client? Now you can integrate Facebook friends and chat with iChat, Pidgin, Adium, Miranda and more. I just tried it with AIM and it works well: http://products.aim.com/beta
blog.facebook.com
We believe you should be able to connect with your Facebook friends everywhere. We're happy to announce that now you can with Facebook Chat. Starting today, the more than two billion chat messages sent on the site every day can be sent from your favorite desktop instant messaging client...
Chris Pan (Marketer) We just announced there are over 100 million users of Facebook on mobile phones! Thanks for all your feedback and suggestions related to mobile!
blog.facebook.com
We want as many people as possible to be able to access Facebook all the time, regardless of where they live or what device they carry. Today, we hit another milestone toward that goal, with more than 100 million people actively using Facebook from their mobile devices every month...
Chris Pan (Marketer) Want to know which fashion and apparel brands are most popular on Facebook? Check out the Stylophane Facebook Fashion Index: http://stylophane.com/fbi/
Chris Pan (Marketer)
Have you ever used Facebook to look-up a friend's phone number? Please vote here and see other people voted: http://www.facebook.com/UsingFacebookMob
Chris Pan (Marketer) this is "Hallelujah (feat. Charlie Sexton)" by Justin Timberlake from the "Hope for Haiti Now" album at http://itunes.com/haiti - great song!
Hallelujah (Feat. Charlie Sexton) by Justin Timberlake Download now or listen on posterous 14 Hallelujah (feat. Charlie Sexton).mp3 (6062 KB) ... More on Chris Pan http://post.ly/Khuc
Chris Pan (Marketer)
pretty exciting to hear from the world's largest advertiser and very successful company: " It was particularly interesting to see how bullish they are on
Facebook. In a small group discussion about social media, one of
P&G's technology leaders talked about Facebook's growth trajectory
and how they are on a path to ser...ve 5 billion people. Accordingly,
P&G feels that it needs to have a significant presence on Facebook.
If you are wondering if Facebook is making any money, you need look no
further than P&G. It is clear that Proctor & Gamble is working
with Facebook in a big way -- as an advertising platform and a brand
destination. P&G's explicit goal for 2010 is to assure that each of
its brands has a meaningful presence on Facebook and they are willing
to pay dearly for that."
ventureblog.com
This afternoon I attended an event sponsored by Proctor & Gamble called the "Innovation Outreach Venturing Day." The event was an effort by executives at P&G to connect with the investment community in ...
Chris Pan (Marketer) this is very cool - Linkin Park recorded this video on their new project help Haiti: http://www.musicforrelief.org/ you can listen and download songs recorded by Slash, Dave Matthews Band, The All-American Rejects, Enrique Iglesias, etc. and make a donation to help relief efforts.
Brad, Chester and Mike speak out on the Music for Relief compilation, "Download to Donate for Haiti." Get the album and contribute here: http://www.musicforrelief.org/
Length:1:38
Chris Pan (Marketer)
vitaminwater invited fans to design a flavor... here's the winner: "CONNECT". here's the text from the bottle:
"we caught you. no use denying it. your fingerprints are all over this
bottle. after connecting on Facebook, you voted on the flavor &
designed the label—it was great having you do all the work! and since
you’ve ...been so busy pretending not to notice friend requests for about
3 days, posting pics of events (that you’re still at), and clicking
through photos of ‘friends’ you barely know (ever get nervous they can
tell?), better crack open this bottle. it’s got 8 key nutrients from
vitamin a to zing plus caffeine to give you some extra energy… because
based on last night’s pics, it looks like you’ve got some serious
untagging to do."
unlike the never-ending debate over whether it's rock-paper-scissors or paper-rock-scissors, based o...n your votes and your designs, the latest flavor of vitaminwater has FINALLY been decided... introducing the black cherry-lime flavored vitaminwater named... connect! check out this new package- flavor & ingredients, name & label design- all inspired by you- our fans. it's got 8 key nutrients plus caffeine. thanks for all your help- especially to the grand prize winner Sarah from Illinois and the four other finalist http://budurl.com/q27w. vitaminwater connect will be available in stores nationwide in march this year- so until then, stay hydrated- and keep your eyes here for news, updates and special offers for connect, including a possible sneak tasting opportunity. and btw... it's rochambeau!
By:vitaminwater
Chris Pan (Marketer) I just donated $5 for Haiti earthquake relief via SMS by texting "yele" to 501501. This works if you are in the US. Outside the US go to http://yele.org Yele is a non-profit run by Wyclef Jean.
Chris Pan (Marketer)
Glad to see major brands really understanding how best to engage consumers with social media: “We would like to place our activities and brands where people are, rather than dragging them to our platform,” Pinakatt added. Unilever is also abandoning campaign sites in favour of long-term community engagement platforms....Cheryl
Calverley, Unilever UK’s senior global manager for Axe Skin, said,
“You’ll see fewer brands creating a site for one campaign and then
throwing it away. Certainly we won’t do that at Unilever any more.“It’s
natural online to go to the place where people are already consuming
media,” she added. “It’s less effort to ask people to leave an
environment they’re already in.” The shift has caused some digital media specialists to question the long-term future of campaign sites...
www.nma.co.uk
Coca-Cola and Unilever are shifting their digital focus away from traditional campaign sites and towards community platforms, such as Facebook and YouTube, as social media begins to dictate their marketing activity in 2010.
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