
Today’s topic is all about positioning. How to position your small business in your market. How to position yourself against your competitors while all to catch the right wave of customers in the sea of prospects. As an avid surfer and marketer, I’m super passionate about both concepts. Ev...

Almost five years ago, Clate Mask (our CEO & Co-Founder) took me to a Suns game and convinced me to leave San Diego to join Infusionsoft, headquartered in Arizona. I agreed, and Infusionsoft continues to exceed my wildest expectations...

Bienvenue… Bienvenidos… Wilkommen… Welcome… to the blog home for the Infusionsoft’s Quality Assurance team. Over the next weeks, months and years we will be using this blog to talk about the goings on in the department with a focus on the nitty gritty of quality assurance. The hope...

As an avid surfer, I always tend to relate everything in life to surfing. I’m sure my wife is getting a little tired of it, but hey, I can’t help it. So, lately I’ve been thinking a bunch about how marketing and surfing are closely related. Mayb...

Twitter Lists are finally here! In response to user feedback regarding the site’s previous inability to group relationships beyond following each other, Twitter rolled out a new feature to all users recently. ...

Infusionsoft We're also working on getting a video done this week about Quickbooks & Infusionsoft. Yeah, it's a boring topic; we'll try to make it interesting and useful. To do that, would you let us know what you want to know about?

Infusionsoft Awesome! We just broke past 1000 fans on Twitter. Thank you! We appreciate your interest and support for what we're doing. As always, feel free to jump on our page and let us know what you care about. Seriously, a huge thank you! :)

You know how we roll — we get creative, witty and have fun. We try to have fun and be creative and we like decking out in honor of the tradition. While this tradition honors the dead, we’re living and having fun. Cheers to everyone who participated! W...

Infusionsoft We're looking for funny/witty Halloween jokes, got any? If so, Tweet us back in the next few minutes and be featured in our newsletter.

As an entrepreneur, I’m sure you’ve thought about your business’s funding more than once. The decision to build a business with the funds you scrape together on your own, versus soliciting capital from outside sources can have a huge impact – in ways you might not even imagine. The fo...

To help customers (or would-be) customers feel more comfortable at jumping into the software, we always strive to educate about the basics of an effective campaign. In essence, the software is a like an auto mechanic’s toolbox with a ton of drawers with tools in it. ...

A few weeks ago, my team and I were off-site, putting in place the Q4 operating plan.The quarterly plans are what drive our annual plan, which drives our BHAG (Big, Hairy, Audacious Goal)...

I regularly talk with entrepreneurs and small businesses who are getting started with social media with their business. There’s a bit of a culture divide in understanding the application of social media and howit matters in their business. ...

Understanding your customers is probably the most important aspect of providing outstanding customer service. Not only that, knowing what characteristics, interests and needs will help you be able to market to them more effectively...








