Microsoft Advertising Community
Find the latest news, insights & best practice advice on online marketing & our display, search, mobile & gaming products and services from the Community Team at Microsoft Advertising!
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Founded:
2005
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IAB Engage 2009Created about a week ago
ABTA Travel Convention - BarcelonaCreated about 2 months ago
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Microsoft Advertising Community

 
Microsoft Advertising Community
Source: bit.ly
All signs are that this Friday is going to be a big day for online retail. Shoppers are always looking to snag great deals. They'll be searching online, following Tweets and getting recommendations from friends about where to buy. ...
Microsoft Advertising Community
Source: bit.ly
Part of our focus this year is on understanding key audiences and helping advertisers to understand their motivations, key touchpoints and how to best engage them through targeted advertising and other approaches. ...
Microsoft Advertising Community
Source: bit.ly
Earlier in the month we rolled out "Microsoft Mobile Marketplaces," a new mobile ad product that illustrates the performance advantage gained by combining the power of mobile search and display.
Microsoft Advertising Community

Microsoft Advertising Community Traveling this holiday season? You could get free Wi-Fi in some airports and hotels just by doing a Bing search thanks to a new partnership with JiWire.

Source: bit.ly
Microsoft is launching a new campaign with JiWire to provide free Wi-Fi access throughout airports and hotels in exchange for searching on Bing. The deal is the latest in an ongoing strategic push to further encourage new users to test the decision engine.
Microsoft Advertising Community

Microsoft Advertising Community Check out new features from Bing in the U.S...

Source: bit.ly
Several new and improved Bing features announced earlier this month are now 100% livein the U.S., andinclude adCenter ads in their results pages – this is your opportunity to get your ads in front of your audience as they check out the latest with Bing. ...
Matthew Maginley
Matthew Maginley
the mobile search ad capability looks promising - currently using AdMob
Sat at 7:13am
Microsoft Advertising Community

Microsoft Advertising Community New to search engine marketing (SEM)? Take a look at our SEM Beginner Series...

Source: bit.ly
This is the 5th post in the SEM Beginner Series,following last week's post ondynamic text.This series of posts is intended for new search engine marketing professionals that are looking ...
Microsoft Advertising Community

Microsoft Advertising Community Ford Play it 4-Ward in a Multi-Screen Digital Campaignhttp://bit.ly/4i61TP

Source: bit.ly
Ford came to us with a simple, yet challenging goal: Help us build awareness for Ford SYNC among an online audience in a way that has never been done before. Microsoft Advertising worked with our Branded ...
Laith
Laith
this is my lovely windows mobile
November 19 at 12:00pm
Microsoft Advertising Community

Microsoft Advertising Community Have you considered advertising in-game? http://bit.ly/1uAama

Source: bit.ly
Earlier this week, AdAge ran a story about social TV. It's an interesting piece that focuses on how producers and advertisers are trying to get the audience to engage, by not just watching but also talking about what they see. ...
Microsoft Advertising Community
Source: bit.ly
Over 200 advertiser and agency folks joined the Massive team and our game publisher partners last Thursday night at the Allen Room, home of Jazz at Lincoln Center, for the second annual Microsoft Advertising ...
Microsoft Advertising Community

Microsoft Advertising Community Mel Carson talks to Ben Chapman about how BBC Radio 1 successfully engages with 11m listeners via radio, web and mobile phone each week.

Microsoft Advertising Community

Microsoft Advertising Community Black Friday is almost here! If you haven't started optimizing your campaigns for the holidays, now is the time to start...

Source: bit.ly
With Thanksgiving just around the corner, most advertisers should have noticed an uptick in volume of clicks as online shoppers begin scouring the internet for the best deals leading up to the holidays. ...
Microsoft Advertising Community

Microsoft Advertising Community The former England rugby captain, Will Carling, joins Mel Carson for a chat about celebrities, social media and the new era of online PR.

Microsoft Advertising Community

Microsoft Advertising Community Download Our New Marketer's Guide to Understanding Digital http://bit.ly/4575Il

Source: bit.ly
How do you find the right role for digital marketing in your integrated media strategy? Get the answers here.
Microsoft Advertising Community

Microsoft Advertising Community Will Carling on Rugby, Celebrity, PR & Social Media – Video Interview http://bit.ly/3F0hAb

Source: bit.ly
He also runs RuckU.com – a social networking site devoted to news and banter about the game which connects armchair enthusiasts and current/past players from all over the world in a virtual clubhouse.
Microsoft Advertising Community
Source: bit.ly
Whilst the internet has drastically grown in depth and complexity over the last decade, search engines had not followed the same evolution, leaving users with ten blue links to find their way in this always more complex maze. ...