SCORE, "Counselors to America's Small Business"

Having a website means nothing if it is not designed properly and your customers cannot find you online!

Developed for both entrepreneurs who already have a website or are just getting started, you will learn the basics of SEO -- how to enhance your website's rankings in the search engines so you will be one of the top... choices when people are searching for what you have to offer - all without utilizing a paid advertising program. A few of the key lessons you will learn are how to:

* Start with the basics: on-page and site elements
* Research and apply keyword strategy
* Establish a benchmark and understand your online competition
* Analyze site architecture: what every web designer and web developer should know
* Utilize web analytics to monitor your success
* Optimize links
* Learn about domains, hosting and other key elements for a successful website

Prerequisite:
It is recommended that you take the Internet Marketing 101 workshop before attending this class.

Although not required, you are encouraged to bring a wireless capable laptop for "hands-on" learning.


Registration fee:
$69 Pre-Paid / $79 On-Site
(Lunch is included)

Featuring:
Cindy Turrietta
- Founder, Affordable Search Engine Ranking (dot com)
Host and Founder, eMarketing Talk Show

With a background in data and voice communications project management at ATT, Cindy Turrietta founded her internet marketing business, CindyT.Consulting, LLC DBA Affordable Search Engine Ranking, in 2002. Cindy worked as a Senior SEM Analyst with the prestigious SEO firm of Bruce Clay, Inc. managing individual PPC client accounts, and also with a locally based online e-commerce company.

The eMarketing Talk Show features up to date industry news, information and best practices through Cindy, her co-hosts and knowledgeable industry experts

Cindy is certified in "white hat" ("ethical") search engine optimization (SEO). Her expertise includes setting up and managing e-mail campaigns, Website additions and changes (HTML, CSS, JavaScript) and the creation and maintenance of Yahoo Search Marketing, Google AdWords and MSN AdCenter pay-per-click (PPC) campaigns. She also is a Google-approved AdWords Qualified professional and speaks on podcasting at Webmaster World's PubCon in Las Vegas.

Cindy's education and training includes:
* Google AdWords Certification
* Bruce Clay SEO Tool Set Training & Advanced Certification
* Academy of Web Specialists: Search Engine Optimization Certification
* San Diego Community College: Webmaster Certification
* Coleman College: Computer Information Sciences
* Northern Telecom; American Institute and SDSU Extended Studies: X11 Certification and ACD MAX Management, Troubleshooting RS232, Network Wiring and Data Communications

Register at: https://www.score-sandiego.org/Cart.asp
Or: 619-557-7272Read More

Overview: Business plans made easy. Here are the essential elements.
What you and banks need to know to insure your business will be viable.

Speaker: Len Rosen- Career focus: systems engineering, advanced concepts and design, development and manufacture of large electronic/ mechanical systems.

Held positions of Director,... Plant Manager, Programs Manager and Division President. Obtained BSEE from the University of Nebraska, MSEE from USC and ScD courses from UCLA.

Cost: $25.00

You may pay by credit card if you sign up on our website ahead of time. At the door we collect by cash or check.

If you feel you cannot afford a particular workshop, please ask your SCORE counselor whether it is possible to get a workshop 'scholarship' for that session.

Our workshops fund many of our activities and they are the only service we charge for. Some of our workshops are conducted with the help of industry experts who share the registration fee as their compensation for helping us. Those shared workshops do not participate in the "Success Pass" which is described below.

Workshop fees are a tax deductible expense for your business.

Register at: https://www.123signup.com/servlet/SignUpMember?PG=1531594182300&P=153159400Read More