
The Co-Alignment of the Corporate & Personal Brand
- Engage in Town Hall Meetings with Keynotes @ChrisBrogan and @DanSchawbel. Chris Brogan is President of New Marketing Labs and co-author of the New York Times Bestseller Trust Agents. Dan Schawbel is the leading personal branding expert for Gen Y and author of Me 2.0: Build a Powerful Brand to Achieve Career Success, an Amazon Top 100 Business Book Bestseller.
- Win One-on-One Sessions with Keynotes.
- Develop a communications policy that enhances Internal Branding Programs and allows employees to maintain their personal brands without compromising the corporate brand.
- Participate in Panel Discussions & Break-out Sessions.
- Complete Soho's exclusive "The Draft" A Social Media Communications Policy Workbook (a $3,000 value).
- Cost includes 2 days of presentations, Continental Breakfast, Lunch Buffet with Dessert, "The Draft" A Social Media Communications Policy Workbook.
- Go home with what you need to align your brands.
* In order to facilitate learning, the sharing of resources and to facilitate deeper discussions and networking, Soho keeps their events between 100 to 200 people.



Details
March 4 & 5, 2010
Loyola University of Chi. - Simpson Multi-purpose Rm
6333 N Winthrop Ave.
Chicago, IL
2-Day Workshop from 8:30 a.m. to 4:30 p.m.
Cost: $699
$599 early-bird discounts available until Feburary 14, 2010
Chicago Social Media Club discount available
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