
UT McCombs School of Business Do you think an outside agency can authentically represent a brand in social media? Marketing lecturer Ben Bentzin says no, and shares what brand *he* thinks is doing social media the right way.
Bentzin Shares Marketing Tactics vs. Strategy, Dell’s Shift to Innovation and Tito’s Vodka Social Me
Source: bit.ly
Ben Bentzin, marketing lecturer at McCombs and a former Dell executive, spoke with McCombs Communications Director David Wenger about changes in marketing approaches, Dell’s new focus on innovation to draw in customers and why he thinks you shouldn’t outsource your social media efforts.

UT McCombs School of Business The International Association of Business Communicators (IABC) Austin chapter is having a few upcoming events that might interest some; signing up for their e-mail list is free. Past events have included a Crisis Communications luncheon and a Word of Mouth Marketing workshop.
Source: austin.iabc.com
IABC/Austin recently welcomed a new Board, ushering in a new programming year and a stronger emphasis on enhanced membership value. We also have an updated brand, improved website and chapter communications, ...

UT McCombs School of Business McCombsian Paul Damien's work on tracking H1N1 featured on San Antonio news. Link contains video, as well.
Source: www.kens5.com
Tracking the H1N1 flu outbreak is a numbers game. Now, some of the most powerful computers in the world housed in Austin are helping the government keep up with this year’s biggest health problem.

UT McCombs School of Business Trivia time! According to a recent World Economic Forum report, which countries have toppled the United States as the world’s leading financial centers #1 and #2? (Note: this report has since been contested by many in the U.S., naturally.)

UT McCombs School of Business Early a.m. trivia coming up in the next 10 minutes! Stay tuned for a chance to win a swanky orange McCombs tee shirt...and bragging rights.

UT McCombs School of Business
Come hear MBA Professors John Doggett and James Nolen duke out which is better: Carbon Tax or Cap and Trade? These two professors promise to both entertain and educate. Brought to you by Net Impact Undergrad at McCombs.
When: November 18, 2009 6-7:30 p.m.
Where: GSB 2.124
Source: bit.ly
Green to Gold by Esty and Winston is a great primer on environmental issues that corporations face. We will be discussing part 1 and enjoying some refreshments on the six-pack lawn. You can buy the book on Amazon for around $3, and you can view parts of it on Google Books here. ...

Zachary Russell
A few things that Texas Football and McCombs have in common:
1) Top ranked programs in the nation
2) Top ranked students and staff
3) Top 2 reasons why Texas is the best university in the world!

UT McCombs School of Business If you'd like to add photos to the McCombs fan page (and we'd love you to!), just click your mouse as if you are going write on the Wall (Where it says, "What's on your mind?") and attach the photos as you'd like. They say a picture is worth a 1,000 words...in this case, top McCombs pics will be worth an orange McCombs t-shirt!

UT McCombs School of Business Amy Miller, Texas MBA '94, is the founder/owner of Amy's Ice Cream. Celebrate their 25th anniversary with a free small at any Amy's on Wed. from 2-6 p.m.! I know what I'm doing post-work now. :)
Source: bit.ly

UT McCombs School of Business Within the continental U.S., what is the farthest distance (straight distance, not by car) between two McDonald's locations? That is, what's the farthest you'd go leaving one before you'd hit another?

UT McCombs School of Business Good morning! Trivia question on it's way at 10 a.m. Keep your eyes out!

UT McCombs School of Business Happy Halloween, everyone. Don't try this at home.

UT McCombs School of Business Kind of funny in a sad-but-true way. "11 Ways to Destroy Your Company." Easily added to your "Do Not Do" list.
Source: finance.yahoo.com
Personal Finance, career-work

UT McCombs School of Business Use Google Calendar? There's now a way to add your Facebook events to it to keep your schedule straight. Since we post so many events on here, thought we'd share in case it helps anyone!
Source: lifehacker.com
Blogger and techie Sean Bonner offers a dead simple way to keep all of your Facebook events synced up with your Google Calendar so you don't have to manage two completely separate social calendars to keep your days straight.
























