Vocus

Social media tools available now are creating tremendous transparency, and as social media gains acceptance, you’ll find more of your customers are leaning on referrals from friends.

Nancy Marshall sharing tips, techniques and thoughts about marketing and public relations from Maine's PR Maven, Nancy Marshall.

Several magazine brands have found themselves on the buyout catwalk, trying to look their best for possible investors.

The changes in the media landscape and PR industry over the last 18 months have been extraordinary - and for many, both dramatic and unanticipated. Which leads us to ask - what's coming next?

Jobs and recruiting for media professionals in journalism, on-line content, book publishing, TV, radio, PR, graphic design, photography, and advertising

Are you putting as much time and effort into your distribution strategy as you put into all the other elements of your communications campaign? After all, if no one sees your messages, they won't be effective!

Oct. 30: From journalism students to top editors, the issue of local coverage has frequently been debated. But for large news outlets, it’s a pretty big challenge: they need to cater to the local crowd but also need to bring awareness of events and issues beyond the metropolitan area...

Nature lovers, fear-not. While it may seem daunting to discern which reporters cover green products from those who don’t in an increasingly environmentally aware world, newspaper reporters looking for the next big eco-friendly trend do exist.

PR: Provider of On-Demand Software for Public Relations Enhances Product Offering for Small Businesses for Usability and Personalization Vocus