
The Wharton School Wharton marketing professor David Bell comments on how an offbeat marketing strategy gets it right.
Source: www.bnet.com
Startup retailer LittleMissMatched mixes cute and savvy to grow sales 30 percent in the recession.

The Wharton School Wharton marketing professor Peter Fader shares his thoughts on the importance of gaining global perspective in business and how Wharton's Executive Development Program allows participants to do just that.
Source: www.ibtimes.com
The economic slowdown has not hurt the market for cross border mergers and acquisitions, which have become a mainstay of the global economy. Their number and value have continued to rise as companies strategically pursue M&As, increasing their ability to operate in international markets. ...

The Wharton School Wharton management professor Peter Cappelli writes about how better management practices can make good jobs out of what are typically seen as low-wage, dead-end positions.
Source: www.hreonline.com
Better hiring practices and employee management can make significant differences in turnover, retention and engagement -- even in industries that have historically been seen as offering low-wage, high-turnover, dead-end jobs..

The Wharton School Wharton alumnus Raul Vazquez (WG'04), who became CEO of Walmart.com in 2007, is featured in Fortune Magazine's "40 under 40" (via Wharton Executive MBA).
Source: money.cnn.com
Meet business's hottest young rising stars. They're innovators, value creators, and agents of change.

The Wharton School Perfect fall weather for Homecoming Weekend (photos).

The Wharton School The Daily Pennsylvanian quotes Wharton faculty on how the School's new web site helps to communicate the Wharton brand.
Source: thedp.com
Most higher education experts would refer to Wharton as a brand name — and with its new web site, the school is refining that brand.

The Wharton School It's Homecoming Weekend at Penn! Check out all the fantastic events taking place on the Philadelphia campus this weekend.
Source: www.alumni.upenn.edu
Homecoming Weekend featuring Arts & Culture at Penn.

The Wharton School Wharton finance professor Richard Herring comments on the FDIC's use of "cross guaranty" charges for holding companies with troubled banks.
Source: www.bankinvestmentconsultant.com
The Federal Deposit Insurance Corp. dusted off rarely used authority to charge the banks for the resolution costs of the other seven insolvencies -- ultimately causing the $4.7 billion-asset Park National ...

The Wharton School Research by Wharton marketing professor Americus Reed focuses on the way multicultural consumers perceive advertisements.
Source: thedp.com
According to Wharton Professor Americus Reed, people can have multiple identities. Reed, an “identity theorist,” explores the idea of duality in self. His latest research focuses on the way multicultural consumers perceive racial cues in advertisements.

The Wharton School Wharton professor of health care management Mark Pauly in the New York Times on the impact of health care spending on the U.S. economy and job growth.
Source: www.nytimes.com
Many people who have lost jobs to the recession may find a cure for unemployment in the health care field.

The Wharton School Research from Wharton marketing professor Jonah Berger on the downside of overnight success and what it means for businesses.
Source: www.canadianbusiness.com
What do Megan Fox, Crocs and Krispy Kreme have in common? They're all victims of their own success.

The Wharton School
Wharton opened the Wharton Entrepreneurship and Family Business Research Centre @ CERT with the Centre of Excellence for Applied Research and Training (CERT), a preeminent private education provider in the Middle East. Wharton faculty will pursue research on entrepreneurship, innovation, family business practices and c...hallenges of the region. In addition, the Centre will publish an Arabic language version of Knowledge@Wharton, Wharton's award-winning online business journal.Read More
Source: www.wharton.upenn.edu
The Wharton School of the University of Pennsylvania opened the Wharton Entrepreneurship and Family Business Research Centre @ CERT with the Centre of Excellence for Applied Research and Training (CERT), a preeminent private education provider in the Middle East. ...

The Wharton School If you haven't seen it yet, check out Wharton's new web site: http://www.wharton.upenn.edu/
Source: www.wharton.upenn.edu
Get business and more, Wharton and Penn, in this leading program combining business and liberal arts on one Ivy League campus.

The Wharton School Wharton marketing professor David Bell points out that shifting views of sustainability may be reshaping Halloween purchasing habits.
Source: www.thebigmoney.com
The big question for retailers is what Halloween will look like in the future, as Generation Y has slashed its expenditure.

The Wharton School The Wharton Journal on the Joseph Wharton Awards Dinner and the strength of the School's alumni network.
Source: media.www.whartonjournal.com
Earlier this semester I had the opportunity to get a first hand introduction to just how widespread the Wharton alumni network is, and just what it means to be part of it.

















