
We just did something we’re pretty pumped about. The December issue of Esquire is the first Augmented Reality issue of a major magazine, and we got to bring it to life. ⋯⋯

benjamin’s latest adweek column on social media has elicited some really great comments in the past week. as did this recent piece in advertising age (featuring a quote from rick) discussing how agencies may need to think more like software companies. ⋯⋯

I’m giving a master class on using web technologies to create rich user experiences for mobile devices at the Boards Summit next week. ⋯⋯

rick says good digital producers aren’t (that) hard to find. Traditionally, bumping into a good interactive producer was like finding a mint copy of the Giorgio Morodor & Phil Oakey LP, a record so rare you spent five years looking for it before you found a copy. ⋯⋯

Publishers and the Internet: Beyond Display Advertising p. My talk at the US HQ of The Economist last week. Skip the intro but if you work in interactive advertising, do please give it a read from slide 19 on.

We launched something really special. It’s a new joint project with TBG+BBDO for HBO. We’ve been working with BBDO for almost a year on this, and collaborated with them on everything from the initial concepts to the web, outdoor, and story experiences. It⋯⋯

This Friday, September 18th, TBG New York is participating in a rather unconventional celebration of public space. It’s called Park(ing) Day, and the premise is simple: Take over a parking space which would otherwise occupied by a car and make it into a park for the day. ⋯⋯

I believe I posted the trailer when it came out, but I just wanted to mention that James Othmer’s Adland comes out today. ⋯⋯

It is with a mixture of proudness, sadness, and well-wishing that we would like to announce that Robert Hodgin, one of the founding partners of The Barbarian Group will be stepping down as a managing partner, and leaving the full-time employ of TBG at the end of this month⋯⋯

So our dear friend and former colleague Mike Rubenstein just alerted me to the fact that in the new (awesome) Batman video game (Batman: Arkham Asylum) the website that is mentioned for the Asylum is modeled after Boston and Harvard’s very own Mclean Hospital website, which we did back in 2005. ⋯⋯














