
I’m tired… and I do not think it is from the daily grind or the work load at Brandswag. I am pretty sure it is from all the BS that is circulating in the world of social media and marketing. I’...

It is true… sometimes you get in a rut when debating on what you should write on your blog. The depressing thought-police come crashing through your door and stop any hint of creative musing… just because they can. Ho...

This thought is inspired by some comments that appeared on a blog of a friends’ today and made me revisit what might be one of my favorite blog posts in the history of blog posts. ...

Our posts here at Brandswag talk about the growing trend of social media being used in order to gain more lead generation and marketing potential in businesses across the nation. You are going to need to be online. You are going to need to have a voice in this world of social communication...

It is not everyday that you get to design a logo for a breastfeeding campaign. We were told the name of the campaign, and that pink and green were preferred colors. Our goal was to create a logo that didn’t include the campaign gesture (a thumbs up and milking gesture). ...

This past weekend the Brandswag team ventured down to Brown County on a mission to come out of the woods with a clear focus and plan for 2010. A scary though at first, primarily due to the possibility of being un-plugged for three days, we were able to manage...

I found this amazing example of kinetic typography last night and it created an idea that is not new… but needs to be rehearsed and rewritten hundreds if not thousands of times. Do we fully understand the power we have as an individual? ...

It’s that time of year again. Hanging stockings, buying presents, wrapping presents, and decorating the house. Oh, and sending out your Christmas card. This time of the year means I get asked by many to design their Christmas carsd for them. For us designers, its not all mistletoe and holly. ...

CCG (formerly Core Capital Group) was in need of a rebrand. Not only did they change their name but they moved offices as well. So there wasn’t a better time to rebrand. We used a strong font and kept their previous color scheme so that the changes to their material and website would be minimal. ...

Guardian Pediatrics’ new website hit the web last Friday! The Physicians were extremely excited to have a new site, as this was their first website in the history of the practice. Brandswag also had completed the re-branding for the practice seen here. ...

There are a lot of rules out there about what a logo should and should not be. Rules like: a logo should be scalable, legible, works well in black, yada yada yada. Most of the time these are great rules to go by and can lead to a succesful logo...

The majority of what I talked about on a daily basis is the evolution of technology. The concept of the presentation is to shed light on the ever-changing landscape of communication. How is technology changing the way we communicate...

Social Media Innovation is a huge topic among early adopters of technology in cyberspace. Talk about an over-used phrase! The term social media is already dieing in the minds of the technologically savvy. And innovation...

Tim O’Brien of Heartland Painters came to us through a Rainmaker member spotlight sent out in and email newsletter. Tim was to the point and sent me an email and asked if I could help. ...






















