PRWeek's 2009 'Agency of the Year' and 'Large PR Agency of the Year' three times in the last four years
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Edelman Inc. Expert Insights from the 2009 New Media Academic Summit with Clay Johnson, Director of Sunlight Labs for the Sunlight Foundation.
Edelman Inc.
Edelman Public Affairs released a new five-country study of senior staff in the U.S. Congress and European Parliaments that demonstrates importance and impact of digital media in U.S. and European policy making.
Jere Sullivan, Vice Chairman of Global Public Affairs, discusses the study and its findings. Download the report here: http://www.edelman.com/Capital_Staffers_
Ann Koepel Glynn Danielle Wiley, SVP Edelman Digital in Chicago, discusses social media's impact on public relations.
Source: www.tcwmag.com
Visit Today's Chicago Woman today.
Edelman Inc. China CEO Ed Chan outlines opportunities for consumer companies as well as Wal-Mart's own strategy in China.
Source: www.mckinseyquarterly.com
Edelman Inc. Frank Lavin, Chairman of Public Affairs, Edelman Asia Pacific, discusses MNCs in China: the current state of affairs, special challenges in the Chinese market and the advice he offers to clients.
Edelman Inc.
"Are we living in China’s World?"
Frank Lavin, Edelman’s Public Affairs Chairman in Asia, participates in a lively debate on Chinese Radio International answering the above question, which refers to China’s recent massive spending spree on overseas investments.
Listen or download this interview through the link below and click on “hour 1” to access this particular segment.
Source: english.cri.cn
John B. Moore Congratulations to Edelman Southeast! At the PRSA Phoenix Awards ceremony last night, Edelman was awarded 9 Phoenix awards and 6 Certificates of Excellence.
Allie
Public Engagement and the Digital Landscape | Friday5 (+1)
This week, Edelman hosted a worldwide “Jam” on Yammer to discuss topics
around public engagement. Many of these conversations touched on the
overlap between public engagement and the digital landscape. In case
you missed them, here are a few of the many posts worth... reading from
Edelman colleagues around the world. There were so many great comments
that it was impossible to keep it to five—so this week comes with a
bonus.
1. Robert Phillips, London
"…Influence is now less stable than ever before. While a newspaper
article may hold some real sway, it can be supplanted by an important
blogger, who themselves may be usurped by a sudden rush of tweets. We
need to see influence in terms of ripples, waves and tsunamis - and we
won't always know where they come from (as we did in the past).”
2. Thiane Loureiro, São Paulo
“People have changed. Behaviors changed. Internet changed how we
communicate and relate to each other. It is a new scenario for brands
and corporations. But we are not only talking about online audiences
anymore. The environment is different in all levels, with all
stakeholders, who need engagement and relationship as part of trust.”
3. Veronica Marshall, Chicago
“In the age of blogs, Facebook, Twitter and now Yammer, I feel we talk
more about online engagement and not offline engagement and in doing so
we miss millions of folks who are eager to be engaged but are not at
places like Facebook, Twitter, Blogger Gatherings, etc. It is great
that PE will allow us in some ways to go back to some of the
on-the-ground tactics we used to use to engage audiences, as well as
incorporate the new tools at our disposal.”
4. Shannon Huggins, Portland
“I think the online conversation audit will help…by identifying
precisely where conversations are happening and who best to engage
with. [Organizations] can start interacting there, and after they get
their feet wet they'll likely be more receptive to a more proactive
approach.”
5. John Kerr, Singapore
“Why APAC Digital Brand Index is useful for all our global colleagues
http://tinyurl.com/ygx48gb. All detail here http://tinyurl.com/yjs9tmc.”
6. Paul Lesinski, Silicon Valley
“People are already talking about your company on social media like
Twitter, Facebook and in blogs. You can either join the conversation or
it will continue on without you.”Read More
This week, Edelman hosted a worldwide “Jam” on Yammer to discuss topics
around public engagement. Many of these conversations touched on the
overlap between public engagement and the digital landscape. In case
you missed them, here are a few of the many posts worth... reading from
Edelman colleagues around the world. There were so many great comments
that it was impossible to keep it to five—so this week comes with a
bonus.
1. Robert Phillips, London
"…Influence is now less stable than ever before. While a newspaper
article may hold some real sway, it can be supplanted by an important
blogger, who themselves may be usurped by a sudden rush of tweets. We
need to see influence in terms of ripples, waves and tsunamis - and we
won't always know where they come from (as we did in the past).”
2. Thiane Loureiro, São Paulo
“People have changed. Behaviors changed. Internet changed how we
communicate and relate to each other. It is a new scenario for brands
and corporations. But we are not only talking about online audiences
anymore. The environment is different in all levels, with all
stakeholders, who need engagement and relationship as part of trust.”
3. Veronica Marshall, Chicago
“In the age of blogs, Facebook, Twitter and now Yammer, I feel we talk
more about online engagement and not offline engagement and in doing so
we miss millions of folks who are eager to be engaged but are not at
places like Facebook, Twitter, Blogger Gatherings, etc. It is great
that PE will allow us in some ways to go back to some of the
on-the-ground tactics we used to use to engage audiences, as well as
incorporate the new tools at our disposal.”
4. Shannon Huggins, Portland
“I think the online conversation audit will help…by identifying
precisely where conversations are happening and who best to engage
with. [Organizations] can start interacting there, and after they get
their feet wet they'll likely be more receptive to a more proactive
approach.”
5. John Kerr, Singapore
“Why APAC Digital Brand Index is useful for all our global colleagues
http://tinyurl.com/ygx48gb. All detail here http://tinyurl.com/yjs9tmc.”
6. Paul Lesinski, Silicon Valley
“People are already talking about your company on social media like
Twitter, Facebook and in blogs. You can either join the conversation or
it will continue on without you.”Read More
Source: tinyurl.com
Edelman Inc.
The internet will become even more internationalized, multi-lingual
Today ICANN (Internet Corporation for Assigned Names and Numbers) made it possible, for the first time, to write an entire Internet address in a non-Latin alphabet. Starting next year domain names can consist of characters in any language.
Edelman Inc.
“Getting into print journalism is like getting on the Titanic?”
When asked if he had any advice for young people who want to enter the field of journalism, NY Times publisher Arthur Sulzberger Jr. compared the print media industry to the Titanic.
Source: nymag.com
Edelman Inc. Expert Insights from the 2009 New Media Academic Summit with Lee Aase, Manager, Syndication and Social Media at Mayo Clinic.
Edelman Inc.
Unilever's CEO Paul Polman discusses management, social responsibility, and making the most of a crisis. With the recent release of Edelman goodpurpose study the "Business in society: The statue of responsibility" segment is particularly relevant. He speaks about consumers’ trust in business being lower than desired an...d the importance of social responsibility to make a positive contribution.
"I'd hate, the day when I pass on, to have people talk about me building market share. I'd rather have them talk about me making a difference in society."Read More
"I'd hate, the day when I pass on, to have people talk about me building market share. I'd rather have them talk about me making a difference in society."Read More
Source: www.mckinseyquarterly.com
Edelman Inc. Video from a NY1 news report on the outdoor deck at Edelman NY’s new office space at 250 Hudson St – Matt Harrington, US President & CEO, is interviewed at the end of the piece.
Source: ny1.com
Edelman Inc. Michael Burrell, Chairman, European Public Affairs, discusses Public Affairs practice in Europe in the context of contemporary issues and what they mean for the industry and its clients.
Edelman Inc. Richard Edelman, CEO, weighs in on brand loyalty in an economic downturn, while discussing 2009 goodpurpose findings.
Source: bit.ly
