"With the new engagement ads, we experienced a double digit multiplier impact with our fan numbers. Not only was this ad structure an improved experience for users when engaging with our brand, it also delivered our desired results."
-Jeff Smith | Associate VP, Digital Marketing
TD Financial Group
"...We immediately saw daily fan growth more than triple on our brand fan pages...Facebook provided Labatt with the flexibility to mix & match engagement actions with varying creative elements. As a result, we have gained insights that will help to optimize social actions around our brands, increasing interactivity and ROI moving forward."
Matt Ramella | Manager, Media and Digital Marketing
Labatt Breweries of Canada
"I am extremely pleased with the solutions available on Facebook. The Engagement Ads
allowed the audience, in real-time, to comment on what they liked and didn’t like. This
allowed us to gauge the overall audience sentiment. We plan on continuing to advertise
with Facebook, and monitor consumer sentiment to inform campaign messaging, guide
social content - both on and off Facebook, and offer valuable insights into programming
opportunities."
Damon Burrell | VP of Consumer Marketing
MTV