以電話按鍵"NIKE"命名為6453台北中心承襲Beaverton, Oregon的總公司精神,是一個文化社區空間,透過運動、NIKE產品創新科技、運動員、演員、音樂、藝術、電影、舞蹈、攝影,以及其他流行文化,連結台北青年的生活方式,以提供不同的靈感與啓發。 我們用獨特的方法將NIKE品台呈現給台北的青年族群。我們不傳統方式行銷。我們將培養新關係並開始融入他們的社團及帶動城市青年文化、趨勢,及各種次文化生活方式。 6453是我們的第一步, 經由NIKE品牌更年輕及創意的呈現, 透過特別的導覽方式、產品展示、藝術展覽、照片陳列、互動數位經驗等, 及更融洽的消費者互動, 重新吸引消費者。 The Taipei Energy sp...ace, named 6453 simply enough by dialing "NIKE" on your telephone number just like at the corporate headquarter in Beaverton, Oregon, is a community and cultural space designed and aimed at connecting with the lifestyle interests, needs, and inspirations of Taipei youth through sport, NIKE product innovation, athletes, entertainers, music, art, film, dance, photography, and fashion. we will present the NIKE brand in unique and unexpected ways to Taipei's most discerning consumer's. We will not market to them, like we market to the masses. We will foster new relationships and begin to immerse ourselves into their communities and the vast and varied sub-groups that are driving urban/indie youth culture, trend and lifestyles in Taiwan. 6453 is our first step in re-engaging the consumer through more youthful and creative expressions of the NIKE through Energy Marketing related stories product launches, art exhibits, photo installations, interactive digital experiences and more intimate consumer interactions.

While most of you, our readers, are resting in front of the television and feeling the effect of Thanksgiving dinner.  Some of you are planning a Commando-like raid with precision for the slew of Black Friday sales.  For the latter, we have created a roster of sales and deals to take place tomorr...

Tokyo’s KIKS TYO and Seatle’s skateboarding company Manik are once again teaming up together for a collaborative project. This time they have produced an All Over Mountain Parka which is limited to 100 units between KIKS TYO and Manik making these very limited. The black mountain park...

One of the classic and premium models to come out from Casio G-Shock range is the Frogman which have had a good run of success since its launch in 1993. Out of all the G-Shock models, Frogman was the only one made specifically for divers in mind and this Frogman Final Edition GW-200 is the fourth...

Kanye West has released a new track entitled, I’m So Appalled, which some are saying will be featured on Diddy’s next album, Last Train to Paris. This song was originally leaked on a DJ Big Mike mixtape not too long ago but now you can download the No DJ version. This is also one of t...

While its colleagues in the Pacific Northwest will be celebrating the grand opening of Stussy Seattle Chapter, Stussy New York, one of the originals, will host a special sale event for Black Friday.  Dubbed “STOOPID Large Sale”, Stussy customers get to enjoy massive savings with all t...

While PUMA’s collaborations with Sergio Rossi and Alexander McQueen proved that the label has upscale luxury on its mind, the label 917 Mid Manga proved that it can go on the other side of the spectrum. Taking on the silhouette of the label’s 917 Mid, these sneakers get a Japanese tou...

It is time for drinking games as Kiya, Demitra, Andrew, Johan, and rest of Self Edge family host a weekend-long drinking party at both Self Edge locations.  Visitors will get to enjoy micro ales (crafted around the Bay Area), Yuengling and Miller High Life beers, as well as a rare opportunity to ...

As iPhones have become more than a phone and more a tool to express identity, numerous cases have emerged on the market and it is a good way to protect the precious electronic gadget. This is the latest from Futura Laboratories,  the Asparagus Four iPhone Case features the immediately recognizabl...

Japanese Warp magazine maintains to keep one step ahead with their world view on street fashion and cultures. Since its beginning Warp and SWAGGER have had a good relationship and with similar point of views and background comes this collaborative project.Known for their innovative take on street...

Make your own beer at home? Don’t worry, this is more artistic than redneck in terms of home-brewing venture. Brooklyn Brew Shop offers ale lovers a chance to get behind the scenes and trying making their own brews at home. As long as you have 1 square-foot of space, the shop will have you ...