Mathematical Marketing
Information
Category:
Business - Marketing & Advertising
Description:
This group is the place to discuss how mathematics and analytics are changing the face of marketing
Privacy Type:
Open: All content is public.

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Officers

Mark
Chair
Scott
Moderator
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Mathematical Marketing

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Basic Info
 

Name:
Mathematical Marketing
Category:
Business - Marketing & Advertising
Description:
This group is the place to discuss how mathematics and analytics are changing the face of marketing
Privacy Type:
Open: All content is public.

Contact Info
 

Email:
Website:
http://mathematicalmarketing.com
Office:
Loyalty Builders LLC
Location:
Portsmouth, NH

Recent News
 

News:
David Meerman Scott talked about mathematical marketing in his keynote speech at the recent Inbound Marketing Summit. What a surprise, what a tickle.

Two articles about this group have just appeared:
Math + Marketing = Bottom-Line Bliss, in Manage Smarter and an article on MediaPost too. See the links section.

The DMA is hosting a Virtual Seminar based on the New Rules article. See Events

The New Rules of Mathematical Marketing was just published in Target Marketing Magazine. The online version is at http://www.targetmarketingmag.com/story/story.bsp?sid=106034&var=story