The ALot2Lose campaign is the final product of The Century Council's "Reel Girls, Real Life" contest, which encouraged girls nationwide to submit concepts for television PSAs to dissuade peers from drinking. The winner, Kylee Darcy, was awarded $5,000 and the opportunity to shoot her PSA with industry pros.
Check out the finished PSA at http://www.alot2lose.com now!
The PSA contest was part of The Century Council's public education initiative, Girl Talk: Choices and Consequences of Underage Drinking, which alerts teen girls to the unique social and physical risks of drinking for their demographic through presentations and an interactive Web site, www.grltlk.org.
Join our group to show your support, invite your friends, and then add Katie O'Connor, Girl Talk's spokes-girl, as a friend!
(read less)The ALot2Lose campaign is the final product of The Century Council's "Reel Girls, Real Life" contest, which encouraged girls nationwide to submit concepts for television PSAs to dissuade peers from drinking. The winner, Kylee Darcy, was awarded $5,000 and the opportunity to shoot her PSA with industry pros.
Check out the finished PSA at http://www.alot2lose.com now!
The PSA contest was part of The Century Council's public education initiative, Girl Talk: Choices and Consequences of Underage...
(read more)