Holler Sydney

Ted The Lab

TEDthelab.com followed up-and-coming Sydney band Danimals as they travelled to New York to write and record a track with Mark Ronson and 8 other music legends. The whole process was documented and Holler put together this unique video-based site to give fans a behind-the-scenes look at every note of the collaboration.
Client: Lion Nathan

Vote Earth

It's not often you get the chance to help change the world for the better. Holler took that chance with both hands, creating a Vote Earth iPhone app. Once downloaded, users from all over the world could cast their vote to stop climate change in the lead up to the global conference in Copenhagen in late 2009.
Client: WWF

Write Our Next Ad

Write Our Next Ad facilitated an engagement with the brand on an intimate level, recognising the readers' intellect with a nod to the fact that they 'get it' as much as the AFR does.
Client: The Australian Financial Review

5 Seeds

LNA's first steps into the cider market were made easy with a little help from Holler. Before launch, we staged an Apple Hunt to generate facebook fans. A mysterious blogger outreach campaign called Birds vs Humans then built online buzz about the launch of the product, the TVC, and the facebook-hosted site, which featured 'Feed the Feral', 'Up the Trees' and 'The Orchard'.
Client: Lion Nathan

We don't have a trademarked Holler approach (that would be too easy). We start all projects fresh, we find it's more fun. We do have four rules we swear by though:

• Engage first, message second
• Interactive is better than passive
• Influence the Influencers
• Start online, support offline

We enable brands to realise their ambitions through a digital entertainment strategy. We create and deliver engaging content and make brands famous by creating and inspiring a following.

Explore our Facebook page, and become a fan, to find out more about us.

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