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- Nielsen Numbers for August, 2009 3:31pm Oct 9|1 Comment
- Social Media Statistics for April 2009 4:48pm Apr 9
- Feel for your customer. In a recession, try empathetic marketing. 2:49pm Mar 1
Indelible Branding Coke understands they have to be more than flavored sugar-water. Communities built around brands today demand more: http://www.livepositively.com/
www.livepositively.com
Just by drinking Coke, you're giving your community a helping hand. Come in and see how you're helping by scrolling left and right or by clicking the people below.
Indelible Branding Games and social media continue to dominate iPhone app sales. Smart brands develop several of each -- a few times each year.
Indelible Branding Why digital agencies may not be your best bet: http://bit.ly/2N87KN
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While it might be true traditional agencies just "don't get it," what's equally true is that digital agencies are not ready to take the lead.
Indelible Branding Six reasons brands are still afraid of social media - and the reasons why it's time to 'get over it'. http://bit.ly/39tTTl
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Whether it's time-wasting employees or worrying that haters will damage your brand, many corporations still fear the effects of engaging in social media.
Indelible Branding New blog post today. 'Social Media: The force causing brands to do the right thing.' http://www.indelibuzz.com/
www.indelibuzz.com
When I first saw the Gap ‘Red’ campaign – to fight AIDS in Africa – I thought, ‘What a smart idea.’ Later on I came across Burt’s Bees Community Initiatives: not just one, but support for three different causes simultaneously. ...
Indelible Branding Social marketing requires a more personal approach: http://bit.ly/1RrUpc
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Brands that establish a presence on Facebook and Twitter must adapt their message to the medium's culture.
Indelible Branding The most popular brands on Facebook are growing by leaps and bounds. Many of these were the 'early adopters' in the social media category. They understood the power of contests, applications, viral video and most importantly, the need to get fans to contribute their own content. As a result, most of these companies are... reaping the rewards of substantially greater brand awareness and increased sales - even during the recession.
1 of every 11 minutes spent on the Internet worldwide is on a social networking site. In August, 17% of all Internet time was spent on social networking sites. The average person still spends more time on social media than taking care of email, and this gap is widening...
Indelible Branding Five online ads that really work. (amidst a sea of those that don't) http://bit.ly/pXVVC
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The amount of money spent on online advertising in the UK has overtaken that for television for the first time, a study suggests. But what makes a good advertising campaign for the online world?
Indelible Branding Remarkable increases in social media spending - mid 2009.
Indelible Branding Americans have tripled the amount of time they spend on social networks and blogs: http://bit.ly/1vxhhr
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Americans have nearly tripled the amount of time they spend at social networking and blog sites such as Facebook and MySpace from a year ago.
Indelible Branding Social Media Strategy Checklist: http://bit.ly/130gGo
Indelible Branding Definition of 'markeing' from top marketing pros on Twitter: http://bit.ly/n9178
Indelible Branding Is a 'social business' what successful brands are becoming? http://bit.ly/bZxWw
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Social Media Explorer explores social media, public relations and marketing through commentary and analysis.
