Gen Con Indy 2010 Marketing Fellowship First Round Award Winners

by Gen Con Indy on Wednesday, March 3, 2010 at 10:05am ·

This year at Gen Con Indy, we have added an area specifically dedicated to showcasing companies that are new to Gen Con; it is called Entrepreneurs' Avenue. This area allows companies that might not have otherwise been able to try exhibiting at The Best Four Days In Gaming a chance to do so, with a smaller up-front cost to attend.

To encourage and reward deeper engagement in marketing their presences at Gen Con, we are awarding marketing fellowships to carefully chosen companies that have submitted A+ level marketing plans demonstrating their preparation for attendance at Gen Con in August. Companies that are recipients of a fellowship are upgraded from a standard 100 square foot booth, to a 200 square foot endcap booth.

There will be a total of six marketing fellowships awarded in 2010. The next announcement will be in April, and the final fellowships will be awarded in May.

Please join us in congratulating our first two recipients of a Gen Con Indy Marketing Fellowship!

NeonCon In 2007, a small, local RPGA-centric event was relaunched as Neoncon, a regional, multi-genre gaming convention. From its inception, Neoncon’s primary mission has been “to elevate the discussion of tabletop gaming” and help bring it out of the pop-culture “basement” in which too often lingers in the broader public mind. Supported by local monthly game days and growing number of key publishers and distributors, Neoncon has steadily grown with each year of operation. With the 2009 show, Neoncon introduced GamesU, the Social Games Unconference; itself a most tangible expression of Neoncon’s mission.
http://www.neoncon.com.

Find NeonCon in Entrepreneurs’ Avenue at booth number 2435.

Kobold Quarterly has been a fan favorite for devotees of D&D and the Pathfinder Roleplaying Game since its launch in May 2007. The "Small but Fierce" RPG magazine -- helmed by former Dragon editor Wolfgang Baur -- features full-color artwork and articles by some of the industry's most talented designers and authors, including Monte Cook, Ed Greenwood, Skip Williams, Jeff Grubb, John Wick, and Tim and Eileen Connors. Kobold Quarterly won the 2009 ENnie Awards Gold medal for Best Writing and Silver medals for Best Accessory and Best Website.
http://www.koboldquarterly.com

Find Kobold Quarterly in Entrepreneurs’ Avenue at booth number 2439

If you are interested in bringing your company to Gen Con Indy, please contact exhibitors [at] gencon.com.

Thanks for reading,
Scott Elliott
Senior Director of Sales
Gen Con LLC

· Comment · Share
    • Neoncon Naomi Thanks Scott! We are excited to be in the first class of Gen Con marketing fellows. This honor is all the more sweet as it is shared with Wolfgang Baur and the crew at Kobold Quarterly.

      See you in August!
      March 3, 2010 at 10:43am
    • Stephen Wark Kudos to Kobold Quarterly!
      March 3, 2010 at 11:25am
    • Rory Gentry GenCon should do something for the companies that have supported the con for a long time, too. Some sort of "medal" system to show how many years a company has attended the con. I think the customers walking by a company's booth would like to know they have been there before, and can be trusted.
      March 3, 2010 at 11:38am
    • David Thrasher I agree with Rory.
      March 3, 2010 at 12:40pm
    • Steve Spikermans I second that motion.

      I know I've gone into booths that I have been to in the past. I've also steered friends over to certain booths.

      I just hope that the "Entrepreneurs' Avenue" will not be tucked away in a corner away from the main traffic areas, like the subject of an afterthought.
      March 3, 2010 at 1:00pm
    • Nathan Venturini Perhaps have a ranking system to show the years a company has been at GenCon and only post the ranking system in a catalog?

      Something like a d4 for newbies, d6 for a few years, ect. and so on.
      March 3, 2010 at 1:28pm
    • Shelly Baur We're very excited here at Kobold World Headquarters and look forward to seeing everyone at Gen Con Indy 2010! Congrats to NeonCon, too!
      March 3, 2010 at 1:33pm
    • April Moore What would it take to get someone to get Gen Con and a deodorant company together, have samples in the swag bags to help combat gamer funk???
      March 3, 2010 at 1:34pm
    • Andrew Baker I agree Signatures....
      March 3, 2010 at 3:06pm
    • Kathryn Martin As a game master, I simply tell them you have a -50 to sneak attack because they can smell you coming!
      March 3, 2010 at 3:19pm