How-to Create a Facebook Vanity URL
Once your Facebook Page has been created you are able to set up what is called a “Vanity URL.” What this means is that you can change your Facebook page URL to resemble something like this, www.facebook.com/username/, where you choose your username. This custom vanity URL can only be set once so choose wisely.
To set up a vanity URL visit the Edit Page section and click on “Basic Information” on the left panel. Here you can set your username. Click on the “Create a username for this page?” link.
You will then be taken to the page shown below. Select the Facebook Page you want to set a URL/username for from the drop down on the left and start typing in your desired username in the box on the right . Click on the “Check Availability” button to see if your username is available for use.
A pop-up window will appear showing if your username is available as well as other important information. When you have settled on an available username click on the “Confirm” button.
A confirmation pop-up window will appear showing you what URL you may now direct your Page fans too.