Opuscule Productions, Inc: Title Trend Spotting
Title Trend Spotting
I don't watch a lot of TV, but when I do, I always appreciate the effort put into really complex graphics or innovative techniques; which is why I wanted to point out a trend I've spotted with displaying titles in film and video.
I have noticed a growing trend of putting text and titles behind characters, then having them "walk through" the title. Once such example is the trailer for Valkyrie. At 1:36 the name Tom Cruise appears, right over Tom's face. Then it seems as if he walks through the graphic. Awesome!
Several months later the trailer for Angels and Demons made it's roaring debut. Actually there have been almost a dozen trailers, teasers, interviews and mini-clips released. One TV spot has Tom Hanks run through his name like Tom Cruise did.
Both of these are very quick, and extremely powerful. It's something you're not used to seeing and in Tom Cruise's case especially, really upped the cool/tough factor of this film.
What I can be nearly certain of, is that if you've done any kind of primetime TV watching of the major networks over the last six months, you've seen this. You may not have noticed it, but it is a growing trend and I suggest keeping an eye out for it. It is one of the easiest graphics tricks to pull off, but works incredibly well.
There is a history of this that doesn't start with Valkyrie, though. Editors have been putting text behind characters for years now. It's only recently that characters have really been interacting with with it. The third image above shows a frame from the trailer of The International, and this clip shows an excellent example from the beginning of Stranger Than Fiction.
It's said that imitation is the most sincere form of flattery, but overusing editing techniques because they are popular at the moment kills the legitimacy of your project. Opuscule employs editing and visual effects methods necessary to create a consistent look for your project and thrives on starting that next editing trend. Contact Chicago's video production and editing experts at Opuscule.
I have noticed a growing trend of putting text and titles behind characters, then having them "walk through" the title. Once such example is the trailer for Valkyrie. At 1:36 the name Tom Cruise appears, right over Tom's face. Then it seems as if he walks through the graphic. Awesome!
Several months later the trailer for Angels and Demons made it's roaring debut. Actually there have been almost a dozen trailers, teasers, interviews and mini-clips released. One TV spot has Tom Hanks run through his name like Tom Cruise did.
Both of these are very quick, and extremely powerful. It's something you're not used to seeing and in Tom Cruise's case especially, really upped the cool/tough factor of this film.
What I can be nearly certain of, is that if you've done any kind of primetime TV watching of the major networks over the last six months, you've seen this. You may not have noticed it, but it is a growing trend and I suggest keeping an eye out for it. It is one of the easiest graphics tricks to pull off, but works incredibly well.
There is a history of this that doesn't start with Valkyrie, though. Editors have been putting text behind characters for years now. It's only recently that characters have really been interacting with with it. The third image above shows a frame from the trailer of The International, and this clip shows an excellent example from the beginning of Stranger Than Fiction.
It's said that imitation is the most sincere form of flattery, but overusing editing techniques because they are popular at the moment kills the legitimacy of your project. Opuscule employs editing and visual effects methods necessary to create a consistent look for your project and thrives on starting that next editing trend. Contact Chicago's video production and editing experts at Opuscule.
Title Trend Spotting on Tom Cruise in Valkyrie, Opuscule
Tom Cruise in Angels and Demons, Title Trend Spotting at Opuscule