On a blustery evening in northern Colorado in the fall of 2005, the minds behind ABSTRACTmall.com sat down and shared thoughts on a wide range of creative and practical topics. From this discussion stemmed an idea that has manifested itself into a creative entity that is today known as ABSTRACTmall. An online garment retail website is not a new idea by any stretch of the imagination. Companies have been pushing printed fabric on websites since the internets conception, but a unique infrastructure to support the clothing flaunting sleek navigation and electronic art galleries has not developed. ABSTRACTmall has therefore been conceived in order to create a shopping experience beyond simply the products themselves. Just as any mall has its own wide scale atmosphere beyond the stores that inhabit it, ABSTRACTmall has built a retail center to creatively support the products it sells. With a graphically balanced product stock, syndicated news update technology and a secure shopping cart engine, ABSTRACTmall will be committed to providing quality progressive clothing through a smooth, sleek and style driven digital channel that will become the nerve system for progressive and abstract ideas for many dedicated individuals.