

AlterSage
Facebook backtracking on Terms of Use amendments?
Today Mark Zuckerberg posted on the Facebook blog that the controversial amendments to the terms of use would be rolled back for the time being.
In a previous blog post, he did stress that content on Facebook remains the property of and under the control of the people who upload it. Apparently, the changes to the terms of use were to clarify certain points to users. However, this was widely interpreted as Facebook taking ownership of all content on the site. Read more... http://www.altersage.com/blog/2009/02/fa cebook-terms-of-use/
February 19 at 11:27pm · Report


AlterSage
Shift in Internet Age Mass
A great statistic fueled article by MediaPost that contrary to the image of Generation Y as being the ‘Net Generation,’ internet users in their 20s do not dominate every aspect of online life.
Some gems in the article include that according to surveys through 2008 by the Pew Internet and American Life Project, larger percentages of older generations are online now than in the past, and they are doing more activities online.
Read more ... http://www.altersage.com/blog/2009/02/in ternet-demographics/
February 13 at 12:54am · Report


AlterSage
Through the line campaigns that work
At AlterSage we believe in a through-the-line approach, utilising all possible mediums to get your marketing message across. Many traditional advertising agencies have not yet fully grasped the strengths of online and we are often asked: “How can we integrate online and offline channels?” It’s easier than you think.
Read more... http://www.altersage.com/blog/2009/01/th rough-the-line-social-media-campaigns-th at-work/
February 5 at 1:01am · Report


AlterSage
AlterSage won a GoMoto NIPPI scooter in the Springleap Hot100 competition
Read more... http://www.altersage.com/blog/2009/01/a- new-office-run-around/
February 5 at 1:01am · Report


AlterSage
Mobile Website SEO
Mobile enabled websites or .Mobi sites is the big focus for 2009.
It is by no means a new focus and these sites have been developed since about 2006, evolving annually. Towards the second half of 2008 we saw the statistics for mobile web access as well as .mobi site development soar. According to statistics by Opera Mini, users viewed more than 5.7 billion pages in November 2008. Since October, page views have gone up 12.1%. Since November 2007, this number is up 303%.
Read more... http://www.altersage.com/blog/2009/01/mo bile-website-seo/
February 5 at 1:00am · Report


AlterSage
We are thrilled to announce that AlterSage won the GoMoto NIPPI Scooter at last nights Springleap Hot100 awards for using our special promotional code the most in their recent Hot100 promotion.
The Hot100 was a promo aimed at the 100 trendiest companies in Cape Town. A really great initiative and so nice to see everyone getting involved and coming out to socialise and network at last nights event which was held at the Portfolio Gallery in Loop Street.
We took delivery of the scooter this morning and it’s already had a few spins around the parking lot, much to the amusement of the other occupants of our building! It’s definitely fun to drive and I’m sure we’ll make good use of it.
Many thanks to Springleap, GoMoto and everyone else involved!
http://www.altersage.com/blog/
January 22 at 1:56am · Report


AlterSage
Welcome back!
AlterSage re-opened offices yesterday after a well-deserved short break and we are geared up for 2009. In 2008 the company grew significantly in terms of the team and our client base, and in 2009 we are looking to build on this.
The next 12 months are going to be both exciting and challenging for AlterSage. We have quite a few exciting projects and announcements in the pipeline, so be sure to keep an eye on our blog :)
Another exciting announcement: We are pleased to welcome Donovan Winterburn to the AlterSage team. Donovan has joined as the National Sales Manager and will be responsible for closely liaising with clients and the sales team to increase awareness of the AlterSage brand.
On that note, here’s to a marvellous year and great partnerships!
January 6 at 7:21am · Report


AlterSage
Hi Fans of AlterSage - we're running quite a cool campaign at the moment to win a book by the famous celebrity photographer Terry O'Neill featuring never seen before photos of Elton John. A fan of either? Become one now at http://www.facebook.com/home.php?#/pages /Eltonography-Elton-Johns-Life-in-Pictur es/37268377583?ref=ts or to stand a chance of winning this beautiful book enter online at: www.eltonography.co.uk
December 8, 2008 at 1:56am · Report


AlterSage AlterSage has been voted one of Cape Town's 100 trendiest companies by Springleap :) Read the full blog post for more information as well as how you can receive 25% discount on all Springleap t-shirts http://www.altersage.com/blog/
November 5, 2008 at 3:56am · Report


AlterSage
Looking for office space in Cape Town CBD?
Don't want the responsibility of taking a full lease on by yourself, or only looking for a short stay (6 months) before moving on up?
Share offices with us!
One private and enclosed office of about 50m2 in AlterSage office up for grabs...or for individual desk lease... - would suit creative media or development agency or individuals. Available 1 December 2008. Contact us for more details - info@altersage.com.
November 4, 2008 at 4:17am · Report













AlterSage Clearly traditional advertising’s loss is online’s gain. Spending in search marketing is growing and savvy businesses and marketers need to become far smarter about the way they implement their marketing mix.
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http://www.bizcommunity.com/Article/196/