The ClearSaleing platform helps marketers and agencies measure the success and improve the performance of any campaign—including pay-per-click, organic, social media, email marketing, CSEs, and more—based on the only metric that matters: profit.
Information
- Location:
- Columbus, OH, 43212
- Phone:
- 800-592-0463
- Mon - Fri:
- 8:00 am - 5:00 pm
Events
2 past eventsSee All
- The Attribution Management For...
Online Webcast
Thursday, January 29 at 1:00pm - The Attribution Management Forum
Online Webcast
Tuesday, October 28 at 1:00pm
Notes
YouTube Box
8 of 8
Lower Your Click Through Rate to Achieve Better Performance
This is the 3rd video in the ClearSaleing Video Blog Series. Elaborating on a previous blog entry, ClearSaleing Co-founder and CIO, Adam Goldberg, explains why lowering your CTR might actually lead to a higher ROI. Watch the video blog, then continue to ClearSaleing.com/blog for more information.
Photos
2 of 4 albumsSee All
ClearSaleing at Shop.org Annual SummitCreated about a month ago
Wall PhotosCreated about 3 months ago
No one has added fan photos.
ClearSaleing
Given the critical nature of attribution management to advertising analytics, we have created the Attribution Management Buyer’s Guide for marketers to use when selecting an advertising analytics and optimization platform. ...
ClearSaleing Earns Highest Score in Both Current Offering and Strategy Categories among Interactive Attribution Vendors Columbus, Ohio (PRWEB) October 26, 2009 — ClearSaleing, a technology and thought leader in attribution management, today announced that the company has been recognized by F...
ClearSaleing
AM Buyers Guide- Part 5 Exclusions
http://www.youtube.com/watch?v=K4Vdks-nW
Source: www.youtube.com
At times, certain ads in a purchase path should not be given credit for the eventual sale. The most common example of this is when a paid search ad for a branded term is clicked at the end of a path, where the branded ad would be excluded because it is simply used for navigational purposes. ...
ClearSaleing
AM Buyer's Guide- PArt 4 Banner and Display Advertising
http://www.youtube.com/watch?v=cVO43Z4S_
Source: www.youtube.com
Most companies have been determining if banner advertising is effective by measuring it the same way they do their pay per click ads, meaning they look at the number of times the banner gets clicked compared to its conversions to its cost. ...
ClearSaleing
AM Buyer's Guide- PArt 3 Ad Sources Tracked
http://www.youtube.com/watch?v=79Fp6gAK5
Source: www.youtube.com
Attribution Management Buyers Guide Part 3: Ad Sources Tracked For attribution management to be done correctly, it cannot be done in a silo. Many conversions are the result of multiple forms of advertising. ...
ClearSaleing is “awe inspiring and illuminating” according to the Practical Ecommerce (PeC) blog. The PeC is a weekly blog post that evaluates different products and services designed to improve one’s Ecommerce business. Read...
In recent months, many more online marketers have realized that the “last click effect” can be hazardous to the success of their online marketing campaigns. This article from Practice Ecommerce details the problems surrounding the last click effect along with ways to avoid it. So...
The latest installment in the Attribution Forum Series successfully took place on Thursday, October 1st. Once again the Forum was an innovative meeting of the industry’s thought leaders concerning Attribution Management. ...
Given the critical nature of attribution management to advertising analytics, we have created the Attribution Management Buyer’s Guide for marketers to use when selecting an advertising analytics and optimization platform. ...
On August 5th 2009, the first meeting of the Shop.org Attribution Special Interest Group (SIG) kicked-off. The originator of the group is Anne Ashbey, who currently is an independent consultant and previously worked for Harry & David...
ClearSaleing CEO, Mike Lanese, on the different methods of Attribution Management and the important relationship between display and search. …Continue reading the MediaPost Article
This holiday season, consumer wallets will be tighter and competition for online purchases the toughest in history. How can an online retailer do the best job of closing sales? The answer is simple: by better understanding their customers through strategic behavioral data and analysis...
ClearSaleing
Conference wrap-up and insights: http://www.clearsaleing.com/archives/200
ClearSaleing Watch as ClearSaleing Co-Founder and CIO, Adam Goldberg, talks to WebProNews at the Search Engine Strategies Conference in San Jose. Goldberg explains ClearSaleing’s Purchase Path technology and industry leading advancements in Attribution Management.
