We know everyone is talking about “core score” these days. Coreshopsdirect.com is a site that recognizes “core” surf shops in the United States. It’s about promoting the importance of surf shops that are “keeping it real” to the industr
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Some good, mostly bad, and a whole lot of ugly best describes the sentiments of many of core retailers when prodded for their reflections of 2009. It should come to no surprise that this past year will most likely go down as one of the worst in retail history...
Infinity Surfboards is amped to show off their latest vid, featuring Geoff Brack. From the looks of it we can see why. Also, be on the lookout for a major Infinity shoutout in the Jan. 2010 of Surfing Magazine.
Ocean Beach Surf & Skate would like to give thanks to all their loyal fansthis Thanksgiving with a gut-buster of an event.Gobble up great savings and grub at the OBSS Turkey Bowl and Parking Lot Sale on Sunday, November 29, 2009 from 10:00 a.m. – 6:00 p.m. ...
You know that expression, “it takes one to know one”? Well when it comes to pioneering feats, we’d like to think we’ve cornered the market on several revolutionary online retail efforts. Which ...
Lately, everyone has been hitting us hard and heavy with their videos. Keep ‘em coming, we say. The two clipsfeatured above come courtesy of Infinity Surfboards in Dana Pointalumni. ...
The crew at Chemistry aren’t afraid to admit they like it raw. So raw in fact they shun the typical editing routine and instead prefer a background of beats. ...
You can run, but you can’t hide. All of Florida is preparing for the fight of their lives as the biggest, hairiest, most audacious event is preparing to touch down Friday, October 23. Of course we’re talking about none other than IslandWater Sport’scolossal Midnight Madness super sale. For ...
Be afraid. Be very, very afraid. Not only is Stokaboka killing in on the East Coast, they’re just plain killing. Masters of marketing and now the masters of deception, they’re setting the bar for social media hi-jinks to an almost unattainable level. Fu...
As part of their popular Surf On The Silver Screen Series, Ocean Beach Surf & Skatewill be premiering the epic”One California Day” this evening at the Pearl Hotel, located at 1400 Rosecrans Street in Point Loma. A ...
Check out Chris Abad, Jason Bennett and Will Smith in Chemistry’s latest and greatest. Product testing at its finest!
Fights, cameras, action! Rounding out a week of power fueled contests, parties and premieres, this weekend sees the big finale of New York Surf Week. And having taken center stage throughout the entire event were our good friends at Unsound Surf Shop...
We asked all our core shops to give a shout-out to their steller employees, and man oh man do we feel the love! Prettily pictured above is the lovely Shea Olinger of Catalyst Surf Shop in San Clemente, CA...
Love him, hate him or love to hate him (because his life is way cooler than your’s will ever be) Chemistry Surf Shop’sCheyne Magnusson is off and running with his new Bali blog. If you’ve ever wanted to learn how to say “crooked penis” in Balinese, here’s your chance.
The 13th Annual Surf for the Sea contest was held at the Oceanside Pier this past weekend, inloving memory of the late Harry Bennett, Steve Leighton, Tore Bonura, Chuck “Clubber” Hundley, Banning Capps, Court Overin, John Craven, Midget Smith and most recently Casey Williams. As...
As usual, things are looking mighty fine for the folks who favor Stokaboka.In addition to the fun surf Hurricane Bill brought their way (see photos above), many a cool thing is sitting on their horizon...
