Deviant Audio

Deviant Audio *** PLEASE READ FROM MY BOTTOM POST UP)WARDS *** (they follow on from each other)

July 18, 2008 at 2:43pm · Report
Deviant Audio

Deviant Audio for general correspondence.

There are no immediate plans to do anything. My priority now is to focus on fixing my own life, getting a job and trying to be happy again in my personal situation. Music and radio projects will come later.

I will ask Thomas to post above if there's anything he wants to add.

If you're a listener, we recommend you listen to Sense.FM (formerly SenseGenerate) whom we had a good working relationship with, or DanceRadio.gr which is a professionally run station with good business ethic. The same applies if you are an artist looking for a new place to air your show.

Best wishes to all,

(DJ) Katy C.

July 18, 2008 at 2:43pm · Report
Deviant Audio

Deviant Audio However the door is not entirely closed. Long time listeners will recall the station was off air for the whole of 2002 and 2003 and was eventually re-lauched. All the software and music will be kept. We have a library of almost 120,000 songs and I have invested hundreds or thousands of hours writing over 60,000 lines of code to run the station and its services. The servers are all kept and the record labels are still sending us music on a regular basis.

We can therefore re-launch at any time. However, Deviant Audio will not appear in the format that it was in before. It would be run as a hobbyist rather than a professional monetized station, with radically different management policies designed to give me personal reward like the station used to. Or, it would be re-launched as more of a do-it-yourself service where everything is automated completely, including artists signing up and scheduling their own shows and mixes, nothing is verified or quality checked and we wouldn't be open

July 18, 2008 at 2:39pm · Report
Deviant Audio

Deviant Audio The listeners have also been great, and it was amazing to see lots of unfamiliar faces chip in when we had our financial crisis in April. The station's final balance sheet was calculated last week to be about £130, after many hundreds of pounds of donations, so to be honest, I've used that small amount to pay off a bit of my credit card.

Another factor is that Thomas and I no longer live together or nearby, and we were both diagnosed with clinical depression in the March/April period and are both on treatment of one kind or another for it. We weren't taking any satisfaction from our work at the radio because of all the fighting, and because the hobbyist, underground, unique element got replaced by something that sounded just like a professional FM station when we tried to cater to the mass market, a substantial increase in work with no increase in listeners or reward.

So, with all these things combined, it does not make sense at this point to re-open Deviant Audio.

(continued)

July 18, 2008 at 2:35pm · Report
Deviant Audio

Deviant Audio Compounding this, there was alot of backstabbing by both artists and even volunteers who had been with us for some time that we thought were loyal and that we thought we could trust. Instead, they took the opportunity to step on us on the way to better things as soon as something more appealing came up. There is in addition one station - a very large trance station, and believe me, every record label and agent knows which station this is, the owner is notorious for being shall we say, less than scrupulous in his business ethic - but unfortunately, alot of naive artists don't know about it and are in fact causing desperately needed money to be sucked out of the industry by airing their shows on that particular station.

I must add that the majority of the artists we did actually work with up until the time of the station's closure were a pleasure to work with, and the idiots probably know who they are.

(continued...)

July 18, 2008 at 2:30pm · Report
Deviant Audio

Deviant Audio I will state publicly that Thomas and I are both quite disgusted with the sheer stupidity, arrogance, ungratefulness and general attitude and lack of professionalism with some of the artists and also one of the online stations serving the same market sector as us. We have discussed whether to name names publicly or not since these people really do not deserve your time or money in our opinion - or our support - but for now I will just say that these people treated the radio station and Thomas's and my hard work to support them with such callous disrespect that it really left a bitter taste in both our mouths to a point where there are some artists whose tracks we can't even listen to and enjoy anymore, and if we showed you the correspondence, you'd probably feel the same. With this attitude, the industry will continue going downhill and fade out as it currently is.

We both talked with many of our favourite DJs and for the most part they treated us like shit.

July 18, 2008 at 2:23pm · Report
Deviant Audio

Deviant Audio I have considered suing S4U over this but since they are based in the US it is probably going to cost alot more than it is worth.

Since my income was removed as well as the radio, restoring the radio was therefore not my first priority and indeed the business site and email still isn't back yet. It will be restored when I have reverse-engineered the backup, which is also the reason we haven't contacted anyone about the station's disappearance - no ability to do so easily.

After much reflection and discussion with Thomas we decided not to re-launch the station. This decision was taken for a variety of reasons including our personal circumstances, but mostly due to general dissatisfaction with the attitudes and politics happening in the trance industry, together with the very uncertain prospect of ever being able to make the station profitable, which was a requirement for me to continue working on it full-time from home as I was.

(continued...)

July 18, 2008 at 2:15pm · Report
Deviant Audio

Deviant Audio Deviant Audio will not return in its previous/current form. We raised easily enough money in the 3 days to April 14th to cover the server costs so money wasn't the issue, the reason it went down is because the server host reformatted the hard disk due to non-payment while I was out of the country - after, I might add, the server was billed for and we were notified that it would be put back online "very soon". That company was Server4You and we'd been their customer for 4 years. The deleted data also included all the email addresses of the DJs and listeners, we have a backup which is handily encrypted with a password the server host also deleted, the server also had all of the station's email accounts, my business site, personal email addresses and other people's web sites that I was maintaining, so as well as destroying the radio, the server host also destroyed my income-generating business and reputation with my clients.

(continued...)

July 18, 2008 at 2:10pm · Report
Deviant Audio

Deviant Audio Thanks Michael :-)

January 31, 2008 at 5:07am · Report