DonorPerfect & DonorPerfect Online : Fundraising CRM Software

When talking with smaller nonprofits interested in social network fundraising, the top concern is price. What's the upfront price? Will we raise enough to cover it? When talking with mid-sized or larger nonprofits, the same questions come in the form of cost. What's the overall cost, and the cost per donation?

No matter their size, nonprofits need to be able to crunch the numbers and justify funds invested in their online social network efforts. If the numbers don't add up, or if the nonprofit is not experienced in online event-based fundraising, they may take no action rather than risk investing the funds, time and effort.

Happily, DonorPages now has an answer that removes any risk. For smaller nonprofits, or for those new to online peer-to-peer fundraising, we now offer DonorPages for the low price of $295 annually, with no set-up fees and a reasonable per transaction rate. For medium and larger sized nonprofits interested in keeping per donation costs low, we offer a very low rate of 2.99% per transaction, along with reasonable set-up and annual fees.

The new low upfront price option allows nonprofits the opportunity to try DonorPages with little financial risk. If they find they are successful, they may well decide to switch to the low per transaction cost model – DonorPages offers clients the opportunity to switch each year to whichever plan makes economic sense.

The true power of DonorPages is that it gives your donors, board members and other constituents the tools they need to easily reach out to friends and family on your behalf. DonorPages has been described as "painless fundraising" because it relieves supporters of making multiple phone calls and handling checks and money, and when integrated with DonorPerfect Fundrasing Software, saves time with easy transaction and data import. No matter which pricing option you choose, now is a great time to empower your supporters to become fundraisers.

The other day, I was talking to Ginny Tocci, a client from the Brain Aneurysm Foundation (BAF). She was relating how BAF uses DonorPages, not only for their own events, but for individual 'activity events', such as when a supporter runs a marathon, and uses DonorPages to raise money for BAF. Two stories stood out:

One BAF donor, a woman related to a victim of brain aneurysm, would occasionally send in small checks, giving what she could. Each donation was perhaps $10-20 each, totaling around $150 for the year. Like many of BAF's supporters, she wanted to do more. So when she heard about DonorPages, and how she could set up her own personal fundraising page, she tried it out. Within a year, this $150 donor became a $5000 a year fundraiser. And since BAF was already using DonorPages for their own events, there really was no extra expense, and very little staff effort required.

The other story was a man who lost a friend to a brain aneurysm. He was running a marathon in honor of his friend, and asked how he could raise money for BAF. Ginny gave him his own DonorPages site, and he reached out to his friends, family and colleagues, who donated over $14,000, supporting his efforts. Most of these donations came online, via his social network fundraising page. And since DonorPages is integrated with DonorPerfect, there was no manual entry of the transactions required. A very important time-saver for Ginny and her small staff at BAF.

Ginny describes DonorPages as a "wonderful tool" that BAF can provide supporters, making it much easier for them to do more and raise more. She intends to more heavily promote the use of DonorPages by individual supporters. The examples given are exceptional ones - not every $150 a year donor will raise $5000 (for a tidy 3,333% revenue increase!). But empowering your supporters with a tool like DonorPages, helping them use the Internet and Web 2.0 technology to do more for your cause, and saving your organization staff time on manual entry and the cost of reaching out to their social network, is a win-win for you and your supporters.

A few nights ago the phone rang at about 8pm. When I answered, a woman introduced herself and said she was calling in regard to my support of a non-profit called The Steppingstone Foundation that helps inner-city children attend private schools. "Oh great," a late-night solicitation call I thought -- but I was wrong.

She explained that her children were beneficiaries of my donation and were