
Of the many steps involved in properly conducting a sound SEO (search engine optimization) campaign for a client, a step which seems to invoke some confusion is the link building portion of the campaign...

In today’s marketplace, businesses large and small cannot wait before they concentrate on their SEO program. Search engine optimization is one of those things that if you are starting it up now you might be a bit late to the party, but at least you got there. ...

BBC News website to feature longer headlines on story pages, making them easier to find on search engines.Not before time, I remember being called by them in 2006 for advice which they thought a bit expensive on the marketing budget at that time, obviously with dollars dwindling and more eyeballs...

Since link building is all over the SEO news right now, it’s being touted as the “fix” that will open the doors of the site to vast wealth and bring loads and loads of converting traffic. But like with any form of marketing, all of your eggs shouldn't be in one basket. If y...

Google had better watch out; their foes are starting to rally together. A report today has the tech blogs in an uproar about a possible Microsoft/News Corp pact. The agreement would center around Microsoft paying News Corp to remove their listings from Google...

Retailers are achieving a remarkable 300 per cent Return on Investment (ROI) from online advertising according too new statistics from Microsoft Advertising and BrandScience...

It's simple numbers, small businesses are at a financial disadvantage when it comes to marketing their website. Funds, time, or resources are needed to engage in marketing on a level they would need to be competitive...

“If my Google PageRank moves up to a 3 and my competitor’s PageRank remains a 1, will that push me above them in Google’s search engine rankings?”Unfortunately, the answer is no. PageRank and your SERPs are not related in that sense. PageRa...

Too many businesses large and small look at SEO (search engine optimization) as a nuisance and an additional expense, but since when is promoting your business online a nuisance and expense? Search engine optimization should be viewed as an investment...

As a business owner, website owner, whether you've been online for a decade or are only stepping into the world wide market place; there's an ever present question: to dot com or not to dot com? Lets take a look at some of the differences.1...

Sometimes the most important revolutions are the quiet ones. This is especially true in the case of technology, which has a way of sneaking up on us.Take cell phones, for example. A decade ago, they were a luxury item. Suddenly, everyone seemed to have one...

Everyone is a buzz about social media marketing. You can’t turn your head without hearing about it at a conference. Marketing professionals are either engaged today or thinking about how to engage tomorrow. ...

Google is the goliath in the search industry, of that there's no question. There has, as of yet, to be any real David to come along and topple them successfully...









