
Steve Lloyd Steve Lloyd at Olson's Greenhouse in Salem, UT would like to become a fan. We are going through our Vera Flora audit next week with Michael Keyes. I was referred by Jim Snyder.

Green Penguin Communications Natural Marketing Institute Survey reveals that nearly 50 percent of U.S. adults avoid brands that have practices they don't agree with. Instead, consumers want to know what companies are doing to recycle, reduce trash, minimize packaging, and reduce air pollution. As a consumer, how do you find out what businesses are doing?

Green Penguin Communications At the JustMeans Social Media for Sustainability conference in SF. How can we get solutions to problems that matter – faster? Dont' be afraid to engage all your stakeholders!

Green Penguin Communications Excellent Tme Magazine article on the rise of the ethical shopper. Do you care if a company is motivated only by the bottom line as long as it's doing right by the environment, its workers, and the community?
Source: www.time.com
In America, we are recalibrating our sense of what it means to be a citizen, not just through voting or volunteering but also through what we buy. Why the rise of ethical consumerism is profitable for everyone

Green Penguin Communications Do you want food mile calculations on your produce label? Imagine something akin to a baggage ticket on your fruit and vegetables- place of origin, miles traveled, carbon emissions. Would it help you make more informed decisions? Would it drag you down with guilt? Let us know what you think!
Source: www.treehugger.com
Photo credit: James Reynolds Simple yet provocative, James Reynold's alternative packaging concept for supermarket produce is definitely a mind tickler. The London-based graphic designer, whose 'Far Foods' idea was featured today on swissmiss, suggests grocers take the guesswork out

Green Penguin Communications DC Metro Station ads target Obama's daughters to bring attention to food served in schools. What do you think of this strategy?
Source: www.thepacker.com
The Physicians Committee for Responsible Medicine is using an ad that targets President Barack Obama’s two daughters to get its point across about food served at U.S. schools.

Green Penguin Communications What's clean, what's not? Check out the Shopper's Guide to Pesticides. It'll fit in your wallet and you can pull it out as you walk down the produce aisle. Of course, look for the USDA organic label when possible!
Source: www.foodnews.org
FoodNews offers users a downloadable shopper's guide showing what fruit and vegetables to buy organic.

André Lalana I'm very, very fond of those little feet next to "follow me" on the website.

Green Penguin Communications Just received our first CSA box from Shooting Star and we love it. Organic CSA farmers rock--three cheers for Matt and Lily!
Source: shootingstarcsa.blogspot.com
CSA drop-offs from the farm begin in June and continue through November in the East Bay, Fairfield, Ft. Travis AFB, and Napa. Email us at: ShootingStarCSA@gmail.com

Green Penguin Communications All Things Organic included a descent session on social networking, but I see an opportunity to really explore the application of social media not just in business-to-consumer, but also business-to-business communications. In either case, like any commun

Green Penguin Communications Live from the All Things Organic show: I attended a session on global organic trade, which is growing 10-20% per year. I also had the privilege of hearing Dr. Charles Benbrook, Chief scientist of the Organic Center. Check out his article, "Six Ways Organi

Green Penguin Communications I'm off to Lassen Volcanic National Park...will be back in time for All Things Organic trade show!

Green Penguin Communications Follow the green penguin on Twitter!
Source: twitter.com
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