Feel the love in the Radio Lounge! We are a radio advertising agency specializing in radio advertising strategy, content development, production, media buying/negotiation and measurement. Learn more at http://www.radioloungeusa.
Information
- Location:
- Houston, TX
- Phone:
- 1-866-4-AUDIO-9
Still hiding under a rock, wondering if the economy will come back this holiday season. Chances are that if you hesitate, you will be last on your customers list. From K-Mart to Wal-Mart, Home Depot to Lowes, ad spending is up this holiday season and that means those who hesitate will lo...
Radio Lounge Branding distillation...in other words boil down your idea and get back to basics. Check out this great video.
Source: www.openforum.com
Tom Scott, the founder and former CEO of Nantucket Nectars, is famous for the phrase, "We're juice guys." In this video, he explains the key
If we didn’t already have enough options on our plate as to how to relate to radio listeners, we have yet another. We had this issue come up with a session for the Houston Texans. How do you “say” the year 2010. Is it “two thousand ten”, or “two thousand and ten”, or “twenty ten”. Silly que...
Radio Lounge @CNETNews: Study: Radio still has broadest reach http://bit.ly/2lS0zD #Media #advertising
Source: bit.ly
Study by Nielsen's Council for Research Excellence shows that 77 percent of U.S. adults listen to broadcast radio on any given day. That's way ahead of any other form of audio. Read this blog post by Matt Rosoff on Digital Noise: Music and Tech.
As a business owner, anticipating a rebound, or just waiting to see what your competition does might be a mistake. Kohl’s is a good example of taking advantage of an opportunity to spend sensibly, and react quickly. In the article from Advertising Age “Kohl’s Increases Ad Spending to Woo Holi...
Radio Lounge Just call me the SEO mack daddy as well! After hanging around the middle of Google page one for the phrase 'radio advertising' over the past year or so, I just noticed that we have hit the number one organic listing.....now, can we stay there? ~Bruce
Some marketers call this a conversation economy. What does that mean? We are no longer marketing products and services, but marketing conversation, or better yet, triggering conversation with creative scripts and produced commercials. With radio advertising, that equates to starting a co...
Radio Lounge has successfully used local market radio personalities to sell a product. These “produced to sound live” ads are normally used in conjunction with produced radio spots, as part of the overall marketing effort. It’s a simple concept that some advertisers don’t get; you’ve got ...
Radio Lounge Former Channel 11 news anchor Steve Smith joins us in the studio today for Moody Gardens as they update in-park audio for Festival of Lights. Welcome back Steve.
Have we turned the corner, did we hit bottom, how long before we get back to where we belong. But here is the question, how do you convey that message to radio listeners without sending the wrong message. In an article from Mark Dolliver in Ad Week titled "Better Not To Mention The Lousy E...
Radio Lounge Why Radio Lounge loves Mike Hagan at YMCA Houston; Because he let's us get crazy with creative and is always fun to work with. Look for new radio coming early next year.
YMCA of Greater Houston - after school programs, we build strong kids, strong families, strong commu
Source: www.ymcahouston.org
YMCA of Greater Houston - after school programs, we build strong kids, strong families, strong communities where values are always in play
While Wendy’s continues to look for a Dave Thomas replacement (now going on five years) and struggling to grow the brand back to where it once was, other food retailers are capturing fans using common sense advertising that builds value without damaging its standing. If you haven’t heard abou...
Radio Lounge On The Advertising Show this weekend, Jeanne Bliss. Her new book is called "I Love You More Than My Dog". Great interview, check it out this weekend.
Source: www.theadvertisingshow.com
The Advertising Show is America’s only globally distributed weekly program focusing on advertising, media, marketing, sales and customer relations. The Advertising Show, co-hosted byBrad Forsythe ...
Radio Lounge Many thanks to the great folks at Media Expo and the new friends we made at our Creative Workshop. Tom and Lori at The Media Hub Network are keeping the spirit of quality advertising alive in The Woodlands.
Source: www.themediahubnetwork.com
Welcome to The Media Hub Network, the first online advertising and marketing resource directory featuring all-things-media for your local market! We connect the Ad Buyer and Ad Seller to build relationships and stronger businesses.
It's almost time... Media EXPO ’09 is this Thursday, October 15th at The Woodlands Waterway Marriott Hotel & Convention Center. Consider how an hour or two spent with Houston’s leading media companies can help get your business to the next level in 2010. For instance... ...
