What do you get when you put together four of the most exciting and original, emerging Indian artists and two of the very best British music producers? For starters, one unique opportunity to connect, collaborate and create.
PROLIFIC PRODUCER JOHN LECKIE TEAMS UP WITH INDIA’S EMERGING NEW ACTS
India Soundpad is an ambitious new project from the British Council and the University of Westminster’s Faculty Music label (John & Jehn), aimed at generating a dialogue between the emerging alternative music scenes in India and the UK. The project brings two industries closer together in constructive creative and professional conversation, champions UK creativity using British production talent as an inspiration and teaching tool, and develops emerging Indian music talent and increasing confidence regarding stepping onto the international stage.
THE BANDS….
Delhi based Indigo Children mix catchy pop hooks with grunge guitars and belting choruses which have already given the 3 piece a big reputation for their energy, strong original material and great live performances.
Medusa draw influences from a number of bands from a number of scenes and incorporating Indian instruments such as the sitar into their music alongside electronic elements puts a distinct spin on their Mumbai sound.
Indian folk band Swarathma combine traditional Hindi music with a diverse variety of influences to create a sound entirely unique to them. The six-piece are fond of collaborating with musicians from different cultures and have recently signed to a major label who recognized their talent.
Advaita borrow their name from the ancient Indian philosophy of Non-Duality, they are an 8 piece band who blend different styles and moods from various cultures into something truly original. With Western influences including Pink Floyd and The Chemical Brothers, Advaita stay true to their roots by also using tabla rhythms in their music.
THE GREAT ESCAPE DATES AND BARFLY TOUR!
To coincide with this release, all four India Soundpad bands arrive in the UK in May to play The Great Escape Festival before heading out on a Barfly Group tour with select UK musicians later in the month. At The Great Escape Festival, (14th May- 11am) there will be an India Focus conference, featuring UK and Indian artists alongside industry professionals.
Whilst each of the Soundpad bands have their own unique sound, they are all key in the growing alternative music scene in India. Some draw upon traditional Indian classical and folk traditions, whilst others are more influenced by contemporary Western music.
(read less)What do you get when you put together four of the most exciting and original, emerging Indian artists and two of the very best British music producers? For starters, one unique opportunity to connect, collaborate and create.
PROLIFIC PRODUCER JOHN LECKIE TEAMS UP WITH INDIA’S EMERGING NEW ACTS
India Soundpad is an ambitious new project from the British Council and the University of Westminster’s Faculty Music label (John & Jehn), aimed at generating a dialogue between the emerging...
(read more)