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- Chicks dig the long ball . . . and so do employees! 2:52am Jul 1
- Would you read your own corporate communications? 3:10am Jun 30
- Vacation, Had to Get Away... 3:46am Jun 29
In recognition of the Fourth of July, our corporate headquarters in Scotts Valley, CA, will be closed Friday, July 3, 2009. The office will re-open Monday, July 6, 2009. For those reaching out to us over the extended holiday weekend, all phone calls will be routed through our standard a...
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I admit. I got a bit excited when I received the latest PRSA's PR Tactics in the mail yesterday. Aside from the usual ranting of the same people, it has some really good and insightful articles in it from pros doing the work. But the headline on the current edition is "Fast Forward: Vid...
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When this commercial first aired, it was pretty funny. America was in love with Mark McGwire. Now that many of our baseball heroes are tainted, that love has justifiably faded. But in corporate communication, just like in baseball, the home runs get noticed. You conduct employee focus groups fo...
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MediaTile Cellular Digital Signage In case you missed it, we announced a new Emergency Broadcast feature for our digital signage customers. This is huge for our university and corporate customers looking to add digital signage to their crisis communications.
Source: www.mediatile.com
For corporate communicators, your job is to communicate. No, it isn't the only thing you do, but take it all down to the root level and you're expected to take your company's news and information and deliver it to various audiences, whether they are internal or external...
Though a few scheduled posts appeared last week, I (for the most part) took the week off to refresh. If you have the afforded luxury of taking a vacation away from work, it truly can help you recharge, especially if you're like me -- Macbook and BlackBerry, 24/7...
I remember when I started this blog last year that I was excited the first weekend to see that a whole six people read the blog. Six...
Growing up, I couldn't tell you how many times I heard that when I was a kid. AND it was always an annoyance because it seemed interrupt my GI Joe cartoons. And thankfully, it always only seemed to be a test...
Here is another rundown of a very busy week...Monday, June 15Getting face to face with customersIn the world of corporate communications, getting face to face communications is primo. And in my world, it's not much different...
MediaTile would like to wish all of the dads out there a Happy Father's Day this coming Sunday. This video is part of our Media-Moments subscription package. Our customers have been playing this it on their digital signage networks for the past couple weeks...
Great lineup.Great attendees.Great enthusiasm.That pretty much sums up my impression of this week's Digital Signage Technology Summit. Unfortunately, I couldn't be there for the first day of the event but again I only heard great things from those I chatted with...
Special thanks to Paula Cassin at Cut Through Communications for recording the embedded video. In case you couldn't tell, I really had a great time speaking at the IABC World Conference's panel on Employee Communications last Tuesday...
I'm on my way down to Orlando for the Digital Signage Technology Summit and will be talking about total cost of ownership (TCO) Wednesday with our chairman Keith Kelsen...
In the world of corporate communications, getting face to face communications is the primo. And in my world, it's not much different. I'm out on the road visiting one of our key customers today and a potential customer (fingers crossed) tomorrow. This is the part of the job I love the most...
Attending last week's IABC World Conference provided a wealth of content. Here's the rundown...Monday, June 8Day 1 recap from the IABC World ConferenceDay 1 is about to officially come to a close and it's been a strong first day...
For the employee communications expert panel at this week's IABC World Conference, I was asked to talk briefly about a communications trend I've seen recently. Aside from the obvious one (social media), the only thing I've seen is internal communicators getting beat up on a daily basis...
It's quite timely that just as we wrap up a successful IABC World Conference, we've announced a special new version of our ROM (Return on Message) Methodology for corporate communications. In my biased opinion, this is a game-changer...
I'm really honored to take part in this morning's "expert" panel on employee communications at the 2009 IABC World Conference. Though I feel the expert label is a bit of a misnomer and widely overused, hence the quotation marks. I'm not expert (though others on the panel may be)...
I feel like a lot of internal communicators get stuck in their own worlds sometimes. Our audiences are the people inside the four walls so sometimes we don't look outside for help, or maybe just don't realize where help is...
Day 1 is about to officially come to a close and it's been a strong first day. Though it shouldn't come as much of a surprise given that it is a world conference, much of the content and sessions is focused on communicating to a global audience...
Quite a busy week of blogging...
Inspired by Paula Cassin's post, you can check out MediaTile in Booth #18 at next week's IABC World Conference. We're next to the Wi-Fi Lounge...
I love it when posts on other blogs ask simple questions that frankly I've never really considered. Today I read this post that pins the value of internal communications to the quality of people representing them. I get it. There's a strong correlation between value and quality...
For those in internal communications, you know you have a fickle audience. Employee communication preferences change based on age, mood, geography, weather, height, hair color, whatever...
I'm really looking forward to heading out to San Francisco next week to attend the IABC 2009 World Conference...
The good people over at Digital Signage Today published this Tweet last night:And before clicking on the link, I kept thinking to myself that I could only remember three key considerations but a fourth...
There's typically not much one can learn from prime television (especially with Fear Factor off of the air) but the season finale of The Office provided one doozy of an employee communication tip...
Here's this week's rundown...Tuesday, May 26What corporate communicators can learn from Lucille BallThe role of the corporate communicator is changing. And this is a good thing...
Is this site becoming the David Hasselhoff of digital signage blogs? I did a little Google Analytics work last night and our international visitors are getting close to outnumbering hits from the U.S. If this keeps up, we'll be more popular overseas. . . kind of like David Hasselhoff...
I reunited with a fraternity brother of mine yesterday over a cup of coffee...
Earlier this year, we officially launched our Return on Message (ROM) Methodology and it's now really starting to gain attraction based on the inquiries and interest we're hearing...
So what can corporate communications pros learn from Lucille Ball? We'll get to that in a second. The role of the corporate communicator is changing. And this is a good thing...
Here's this week's rundown:Monday, May 18Can digital signage reduce your company's printing costs?Simply put, yes. Reducing your company's printing is one of the many strengths of digital signage but I never really took the time to do the math...
Memorial Day weekend brings back proud memories from my childhood. Most notable of those memories were visiting the grave site of my grandfather, a WWII veteran. And I can vividly remember seeing dozens of other families there on those days paying tribute...
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