
Interactive Media Associates, Inc. How to write headlines - in any medium - that hook your readers.
Source: www.livingstonbuzz.com
by Geoff Livingston It doesn't matter what the property is (image by junkerjane). From Twitter and email to document and ...

Interactive Media Associates, Inc. Designing with the bottom line in mind.
Source: www.bryaneisenberg.com
Ask any designer what makes a great design for a web page or web site and you’ll almost always here the same common themes; usability, intuitiveness, feel/mood, eye catching, etc. Yet few will respond ...

Interactive Media Associates, Inc. A great article to follow what IMA VP had to say in our recent newsletter about building a customer community - how to use product reviews in your eMail newsletters to your advantage.
Source: blog.bronto.com
Looking for a way to punch up your email campaigns and get subscribers more engaged with your site? Product reviews may be the answer. With Black Friday, Cyber Monday and the holiday shopping season on the horizon, your customers are looking for the best deal, and the best gifts for their loved ones...

Interactive Media Associates, Inc. If you follow Twitter, you know that lists are their next big thing - and the New York Times apparently concurs.
Source: thenextweb.com
The site comes complete with lists of knowledgable Twitter users (not necessarily NY Times authors) on a range of topics.

Interactive Media Associates, Inc. Why monitoring what is said about you in social media settings is important.
Source: adage.com
A simple search on the social-media chatter around Walmart's new caskets reveal strong positive sentiment. What it can't tell you is that much of it was simply a joke.

Interactive Media Associates, Inc. On the heels of our Boston Ballet case study presentation at the Ektron Synergy 2009 conference - read the case study on our Web site.

Interactive Media Associates, Inc. Ektron CMS400.NET Version 8.0 Released at Synergy 2009 - and IMA presents our Boston Ballet case study at the conference this morning.
Source: bit.ly
Release delivers eMarketing Suite and builds on CMS400.NET`s social software platform NASHUA, N.H.--(Business Wire)-- Ektron Inc. today announced the release of Ektron CMS400.NET version 8.0 during its

Interactive Media Associates, Inc. IMA Senior Developer, Chris Hicks, explains how widgets are being used as part of Web development.
Source: www.imakenews.com
It’s important to notice that the information originates on a different Web site. Typically, widgets display data from third party Web sites onto a site that you have control over. You place code from ...

Interactive Media Associates, Inc. IMA VP of Business Development, Anthony Zarro, talks about building a customer community.
Source: www.imakenews.com
I gave a presentation recently to a client on social media when I was confronted by an interesting question.My presentation was designed to educate the group on the concepts, technologies and behaviors ...

Interactive Media Associates, Inc. Having a social prescence will soon pay off in Google and Bing search results.
Source: www.pcmag.com
With its 140-character constraints, Twitter is not going to replace major search engines any time soon, but the real-time search aspect of the micro-blogging site is useful and has caught the attention of Microsoft and Google.

Interactive Media Associates, Inc. Getting ready to attend Ektron Synergy - and to present a case study on our work on Boston Ballet on Tuesday, 11/3.
Source: synergy.ektron.com
Synergy 2009, Ektron’s Worldwide Customer Conference, promises to be yet another can’t miss networking and professional development event for both new and experienced users.

Interactive Media Associates, Inc. Even in tough economic times, companies that continue to test and analyse results can improve conversion rates.
Source: www.emarketer.com
Unsurprisingly, companies worldwide told Econsultancy in summer 2009 that the No. 1 conversion relevant to them was sales, with sign-ups and registrations a close second. Overall site conversion to

Interactive Media Associates, Inc. One of IMA's recommendations for companies that use social media like Twitter is to listen to your customers. Twitter itself not only does that, they actually use customer ideas to generate new features.
Source: www.nytimes.com
Twitter is “smart enough, or lucky enough” to let its users create new features for it, says an M.I.T. professor.

Interactive Media Associates, Inc. Four quick tips from Business Week on how to make social media work for your business.
Source: www.businessweek.com
William Faulkner once said that writing a novel is like trying to build a henhouse in a hurricane. Navigating the burgeoning nebula of social media—and actually leveraging it in your company’s favor—can feel the same way. ...

Interactive Media Associates, Inc. A view contrary to our 10/15 link to the Wall Street Journal article saying the end of email was upon us - Nielson claims that the jury is still out!
Source: blog.nielsen.com
The Nielsen Company, News, Press Releases, Nielsen Media Research, Nielsen Online, Nielsen Mobile




















