Weber Media Partners

I’ve been wondering lately about the concept of integrated social media strategies for businesses. There’s no mistaking it but some social media will work better for certain types of businesses and industries than others. Some will excel with the use of videos, and some with the written word. So...

Recently, we have been working with clients to develop their organizational social media policies. We have seen dozens of examples and read many blog posts about what they should include and how they should be presented...

Three social media tips which may seem obvious on the surface, but can easily be overlooked. Tip #1: Our Minds aren’t Computers or Smartphones Like great writers of all times, carry a notebook with you wherever you go. ...

Andrew Goodman’s post, “Social Media as Signaling Strategy” raises an important question when he asks, “What if you just didn’t do social media at all, and kept on doing the things you know generate leads, partnerships, repeat business, etc.?” The question I immediately thought in response is...

This week I kept hearing one particular verse of the Stevie Nicks song, Landslide, playing in my head, “Well, I’ve been afraid of changing ‘Cause I’ve built my life around you But time makes you bolder Even children get older And I’m...

Our family has always valued exceptionally prepared food using long proven recipes. For Christmas dinner, my aunt, a professional cook, comes to my home to help me prepare my German grandmother’s Rouladen, which we serve with egg noodles and red cabbage. ...

Several months ago, Weber Media Partners initiated our “Make Every Tweet Campaign.” We took on the challenge of truncating messages from noteworthy books and reports about social media marketing and business. We believe tweets should make a difference, have an impact. Tweets can tell a story. Ca...

Not being a naturally goal-oriented person, sometimes I have to make conscious decisions about committing to the things I hope to accomplish. That’s where my Social Media Reading List comes into play. ...

There’s so much wisdom in Sticks & Stones: How Digital Reputations Are Created Over Time and Lost in a Click by Larry Weber, it’s hard to know where to begin writing about this new book. We...

Do you know any “Trust Agents”? Chances are you do but maybe you haven’t had the language to best describe them. Chri...