The Yaffe Group is a perfect example of the evolution going on in business today. We have developed into a group of specialized niche companies to better serve our clients’ needs. We are strategic marketing and advertising experts. Check us out!
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- Location:
- Southfield, MI, 48034
- Phone:
- 248-262-1700
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The Yaffe Group
The Yaffe Group Yaffe's Detroit office will be closed next Monday, November 30, to move into our brand, new digs! Our Houston and Phoenix office will be open as usual. The new Detroit area address is: 26100 American Drive, Suite 405, Southfield, Michigan 48034 Same phone numbers, same fax number, same email addresses Have a great Thanksgiving, everyone!
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National Geographic is launching a new global campaign called "Live Curious" that coincides with the second year of Expedition Week. The imagery is rich and global, as you'd expect from National Geographic. it's beautifully shot around the world. An emotional,...
The Yaffe Group Nice Technorati article on blogging competition we're helping to sponsor
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Think you're pretty good at blogging and social media? Figure you have the passion and authority to drive traffic and get people to pay attention to you? Andrew Ballenthin, Community Marketing Blog ...
The Yaffe Group In our latest blog post, guest blogger Joanie Abraham talks about how, with a more stylish design, you can charge more for your product. And she declares her love for her new Mac mouse.
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Guest blog by Joanie Abraham, Partner at Style Branding. I was having trouble with my track pad on my MacBook and decided I’d rather break down and buy a mouse rather than part with my Mac for a week. They...
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This week's featured ad is actually 12 year's old. It's the first ad the proclaimed the Apple was for those who "think different." This was a good ad when it first ran, but what makes this really our ad of...
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There are many ways to communicate with customers, but email is one of the most effective and yes, even cutting edge, ways available today. Not only can you use it to get people excited about your brand and your products,...
The Yaffe Group Our executive creative director, Mike McClure, is on the "Dream Team" panel evaluating the blogs in this contest. We're also providing one of the prizes for the winner. If you've got a good blog, you should enter!
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Blog-Off II is back. We're offering $40,000 in online publicity prizes as our stellar international panel of evaluators search for the best online social media and marketing writers and bloggers. This ...
The Yaffe Group So, what's on Facebook tonight? Anything good?
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The following is part of our series on different ways you can use Facebook to connect with public figures and organizations around the world. Read the previous blog post in this series here. From reality television to prime-time dramas, I admit it, I can be a bit television-obsessed...
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Guest blog by Michelle Martinez, a Detroit-based business writer and editor, My name is Michelle Martinez, and if you’re an advertiser, you want me. OK, not me, but my demographic: I’m a young(ish), educated Latina. Like 80 percent of every...
The Yaffe Group Captain Morgan pulls off advertising ambush in Dallas/Philly game last Sunday. NFL bans TD pose
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The rum company's attempt to market its product through players' end zone celebrations was short-circuited. - National Football League news
The Yaffe Group Good interview with lots of insight to using Facebook for business purposes.
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In a recent articleon MarketingProfs, Paul Chaney identified what he sees as the “big three” social networks for business: Twitter
The Yaffe Group Yaffe helped create an emotional evening for the Capuchin Soup Kitchen annual fund raising event in Detroit
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It’s hard to get a crowd of over 1200 people to tap into a deep emotional connection, or even to pay attention, for that matter. It’s harder still to get them to get out their checkbooks during tough economical times in Detroit. ...
The Yaffe Group With a tip of the hat to our ECD, Mike McClure (pun intended), here's our latest blog post
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If you're like me (and most of the work force today, really) you're wearing a lot more hats at work these days. Seems everyone's taken on extra responsibilities so their companies can do more with less. In addition to my...
