KMP Interactive Marketing & Technology

Last week myself and Darren attended @media in London, a great conference with a stellar lineup of speakers who were more than willing to stick around and speak to you afterwards. I’m going to discuss a little about day two of @media 2009 and also summarise my thoughts about it...

With nearly 90% the population finding a website through the search engines, 21 billion web pages through which to search, and with an estimated 80% of Search Engine traffic coming through the Natural Listings, SEO has never been more important...

We’ve had two degree students Sam and Harvinder (Harvy) working with us for almost a year now and as their placements near their end we thought it would be worth taking a little time out to ask them about how they got on during the year, some of their likes, dislikes and most importantly how good...

The JetParks.co.uk website has been up and running for 2 weeks now and is already taking over 150 bookings a day, which is a great start for this newly-created provider of cheap Manchester Airport Parking...

KMP is delighted to announce two new additions to the team - Alex MacLennan and Daniel Ashcroft. Alex MacLennan has been appointed as a Digital Planner at KMP Digitata, who will be supported in this new role by Daniel Ashcroft...

Back in the early days of email marketing KMP developed Ackura MessageSender; designed to help people with a non-technical background, such as marketing and operational personnel, to manage successful email marketing campaigns...

On the 12th June KMP will be hosting an Online PR and Blogging workshop at the MDDA in Manchester. The workshop will be hosted by KMP’s Content Strategist, Dave Kinsella along with Andrew Lloyd Gordon, a digital marketing trainer who often hosts courses on behalf of e-consultancy...

We are currently looking for 4 students to join the KMP team on a year’s placement. If you are a student in your second year of university and are interested in doing a year’s placement, KMP could be the place for you. We are a small digital agency with a friendly team, based in Stockport...

For those of you who were lucky enough to go to the How-Do Awards on the 30th April, you will know which companies were there, who won what and had a look around the (growing!) trophy cabinet at Old Trafford’s Theatre of Dreams...

We’ve just launched a new website for JetParks.co.uk – a new provider of cheap parking at Manchester Airport, and today we’ve been wondering if KMP’s client service manager for this project –Rhodri has been the inspiration for this all along...

Yep, that’s right – this week KMP is being rebranded under the new name of KMP Digitata! The name change follows a rebrand for KMP, which includes a new identity for the agency and a website designed to give the agency a fresh new look...

Next week the event that all the creative and media industries in the North West look forward to, will be taking place at Old Trafford...

KMP are partnering with How-Do to host a seminar on the topic of Reputation Management on the 7th May in Manchester, where we will be discussing how you can manage the reputation of your brand through processes including buzz monitoring, stakeholder anaylsis, blogging and PR...

Next week the event that all the creative and media industries in the North West look forward to, will be taking place at Old Trafford.  On Thursday 30th April, at the home of Manchester United, all the creative industries will come together wearing their finest lounge suits and little black...

KMP are partnering with How-Do to host a seminar on the topic of Reputation Management on the 26th March in Manchester, where we will be discussing how you can manage the reputation of your brand through processes including buzz monitoring, stakeholder anaylsis, blogging and PR...

The content research and creation part of being a Blogger is time consuming enough...

I woke up yesterday morning to find twitter all abuzz about the new Skittles homepage.  Skittles have revamped their site and the content has almost been completely replaced by relevant pages from third-party social media applications...

Yesterday I got engaged. It went like this. I have been looking for a new 64 degree wedge with a bounce of less than 5 degrees. Stay with me non golfers...

I have just been thinking about the process I use to aggregate and disseminate information digitally. I use a mixture of apps, which I know is not the most efficient but I like it. It comprises a few widgets in iGoogle, Google reader for RSS, Yahoo Pipes, delicious, Friendfeed and Twitter...

OK, so you have set up your "Buzz" monitoring, planned your engagement strategy, launched your Blog, opened your forum, set up your Twitter accounts, seeded your Facebook app, populated your Flickr group, uploaded your videos to Vimeo. Phew thats good...

As a convert of some time to Twitter, I support it wholeheartedly and revel in the little bits of info that keep getting leaked out, like I now know how to find my Twitter ID Number and it is 15010218 thanks to Mat Morrison...

These days it seems if you are not talking about social media over your low foam, skinny, double shot caramel latte then apparently you are a nobody...

Paul and I had a busy day yesterday, delivering the first Social Media Marketing workshop as part of the inblackandwhite.tv event series...

Last Friday, Twitter was discussed on Friday Night with Jonathan Ross in front of an audience of over 4 million...

With the melt down of the global banking system we have to find a new economic model said Gordon Brown last week on the BBC’s Today programme...

KMP's research and development team have recently been exploring models to measure a brand's influence on the explosive new social medium, Twitter...

With the rise of twitter and other lifestreaming microblogs as company owners we have to ask the question, where is the value in staff twittering in company time? It seems that some“twitterers” are busy building their own brand and social notworking  in work time...

KMP are now back in action, following a relaxing Christmas break and a 70’s Boogie Wonderland Christmas party! The Christmas-do took place at the City of Manchester Stadium, which was a talking point for the mixture of Manchester United, Everton and even Leeds fans amongst us...

Phew made it... what a year 2008 was. First a big thanks to all our clients. Thank you for all your support and we are looking forward to working with you in 2009...