The Chalfont Project
Tech Crunch has published an article entitled: Lets kill viral, it is time for a new wordWritten by guest post author Adam L. Penenberg, who is the author of the book Viral Loop...
The Chalfont Project
Mahatma Gandhi: "Your beliefs become your thoughts Your thoughts become your words Your words become your actions Your actions become your habits Your habits become your values Your values become your destiny."Let me begin by saying I am no behavioural expert; I am also considerably better...
The Chalfont Project
We recently had an accident with our car. It wasn't our fault and the other (somewhat tearful) person accepted liability. It all seemed very straightforward... Until the other driver put in her claim form to her insurers blaming us! Since then we have had tens of phonecalls and emails...
Mariela Tinoco-Aramburu
Mariela Tinoco-Aramburu
It sounds way too familiar, sad, but familiar. The problem with this type of 'miscommunication' is that it usually starts at the top and people actually get away with it at most levels. You are right, it is time for a change, for each one of us taking full accountability on our part of being and communicating at our best.
It just drains a lot of energy on the party that is right to probe that is the case.
Best success in dealing with the choices you'll face to resolve this matter successfully.
November 2 at 12:28pm
The Chalfont Project
Another Power Law for 'the collection' mentioned in a previous post. This is not surprising but, again, borth remembering this pattern for anything to do with connectivity. Impossible to ignore when referring to organisations. 'The Power Law insaide' is obvious and so relevant to Viral Change (TM)...
The Chalfont Project

The Chalfont Project Associated Practices to Viral Change (TM) now live. Check www.viralchange.net

The Chalfont Project
One of the key components of the Viral Change™ maths is the Power Law that governs most of the connectedness phenomena seeing in organisations, external social networks, electronic networks, the long tail economy, the web etc. ...
The Chalfont Project
Just back for a three days Change Champions Conference with a client in Italy. All work in Italian. Great simultaneous translation. At the end of the last workshop the translators approached me: we are infected, we will spread the word; we feel we know it ‘all’. Wh...
The Chalfont Project
This is an interesting piece that refers amongst other things to the study on obesity as a form of social copying. I use this data all the time in my Viral Change presentations to highlight the real social switch of the century: Homo Sapiens to Homo ImitansBook Review - 'Connected,' by Nicholas A...
The Chalfont Project
1. There is no change unless it is behavioural2. Change behaviours; get culture; not the other way around3. Behaviours sustain processes, not the other way around4. A small set of behaviours has the ‘non-linear’ power to create high impact5. A ...
The Chalfont Project
'Disruptive Ideas' in Spanish is hereIDEAS ROMPEDORAS: LAS REGLAS DEL CAMBIO VIRAL PARA TRANSFORMAR OR GANIZACIONES: en su libreria Casa del Libro
The Chalfont Project
Many people has asked for a short(er) text to summarise the Viral Change philosophy. Here is one:Viral Change™Decades of mechanistic ‘change management programmes’ in organisations, based upon the sequential following of ‘step’s and ‘initiatives’ have not accrued much success. The rate of ...
The Chalfont Project
London – July21, 2009 - Innovation is back on the radar in many organizations, driven in part by recent movements such as ‘crowdsourcing’, open innovation and the wikinomic world. Inte...
The Chalfont Project
The Chalfont Project carves out Viral Change™ creating a separate dedicated LLP company. ...
The Chalfont Project
London – June 3, 2009 - Innovation is back on the radar in many organizations, driven in part by recent movements such as ‘crowdsourcing’, open innovation and the wikinomic world. Inte...
The Chalfont Project
Penny Power [ 25-May-09 8:47pm ] On 22nd May 2009 I shared the stage with Dr Herrero, I followed his talk. It was the most inspiring talk I have heard. his understanding of the new world and the need for mass behavioral change was articulated at a level that moved minds in the room...