Information
- Founded:
- 2008
Photos
2 of 3 albumsSee All
Alternative Book CoversCreated on April 25, 2008 at 3:30am
Max MckeownCreated on April 24, 2008 at 2:27am
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Notes
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- How to read free excerpts from the book? 12:48am Apr 26|1 Comment
- How to order copies of "The Truth About Innovation"? 3:12am Apr 24
Just click on the photo albums... there is a 60 page excerpt of the book for your interest and reading pleasure. Please pass on the link!
The Truth About Innovation
New article: "Bet Small To Win Big"
http://www.management-issues.com/2008/4/
The Truth About Innovation These are some of the book covers by the very cool designer Rachel Oliver (rachel.oliver at gratterpalm.co.uk) - Which did you like best?
The Truth About Innovation
i want you to yadda about your truths...
The Truth About Innovation It's worth noting that everyone joining at the start is a remarkable person who is committed to making things better. So in these early days, it's worth checking each other out so you can keep connected in the future.
The Truth About Innovation Read the first 60 pages by click on the photo album... they are all there and you can read it onscreen :)
The Truth About Innovation Welcome to the facebook home of my new book - feel free to read excerpts from the pre-publication version. You may find typos but so will the copy editor :) Invite other people to join and leave your thoughts about the truths, your experiences, and your stories of making innovation work for you.
You can order copies of "The Truth About Innovation" from the publishers: http://www.pearsoned.co.uk/bookshop/detail.asp?item=100000000276323 If you pre-order it, there is a 30% saving...
The Truth About Innovation Max McKeown is a new breed of management guru. Brilliant, young, original and entertaining, he could become the most listened-to British business thinker of the new era. He works as a strategic adviser for four of the five most admired companies in the world and is a well-known speaker on subjects including innovation,... engagement, human potential, customer experience, marketing, team building, and competitive advantage. He has been elected to the Customer Service Hall of Fame, been nominated as a Star of Human Resources by Personnel Today, is a Fellow of the RSA, researches with Warwick Business School and been featured on national and international radio, television, and newspapers. Max has written six books, including E-Customer; an insight into evolving customer behaviour, Why They Don't Buy; an end-to-end guide to building profitable customer relationships across multiple channels and Unshrink, featuring the myths that stop people doing their best work and a set of new principles to engage their interest and ability.
The Truth About Innovation
Description Contents Author
Description
The Truth About Innovation transforms today's most important innovation research into 50 proven "truths". Max Mckeown delivers plain, powerful advice on how to:
increase creativity
encourage collaboration
co-create with customers
overcome indifference
make ideas into money
thriv...e on change...and much more.
This is the definitive, evidence-based guide to innovations - a set of bedrock principles you can rely on, regardless of your organization, role or title. Drawing on over 15 years of the author's research, consulting, training and writing experience, it can transform the way you manage innovation and the results achieved.
The Truth About Innovation provides the guidance you need to overcome the innovation-related problems that all managers face and at the same time improve your managerial effectiveness.
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