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O'Brien et al. Advertising Great article on how social media will evolve in the next year! 6 Social Media Trends for 2010 (HarvardBusiness.org)
blogs.harvardbusiness.org
In 2009 we saw exponential growth of social media. According to Nielsen Online, Twitter alone grew 1,382% year-over-year in February, registering a total of just more than 7 million unique visitors in the US for the month. ...
O'Brien et al. Advertising
http://www.facebook.com/home.php?ref=hom
To help raise breast cancer awareness and provide financial assistance to uninsured and under-insured breast cancer patients in North Carolina, Michael Jordan Nissan is teaming up with the Raleigh-based Pretty in Pink Foundation for a very exciting sales event - Ridin' for a Cure. On October 29-31, Michael Jordan N...issan will not only be offering special customer incentives towards the purchase of new or used vehicles, but we will also donate $100 to Pretty in Pink Foundation for every vehicle that is sold.
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O'Brien et al. Advertising
Social Media Boosts Search Ad ClicksStudy: Consumer searchers were 2.5 times more likely to click after exposure to a brand's social marketing (Adweek.com, 10/6/09) http://www.adweek.com/aw/content_display
www.adweek.com
Advertising industry information from Adweek. Read inside stories on advertising, creative, and client - agency relationships.
O'Brien et al. Advertising Socialnomics09's "Social Media - Fad or Revolution?" shorter version, out 9/27/09
www.youtube.com
Many requested a shorter version of the original Social Media Revolution Video. Thanks for everyone's interest in the video and book! Here is the 2:30 minute version. Music by Fat Boy Slim "Right Here, Right Now" (1999). ...
O'Brien et al. Advertising 'Twas only a matter of time... "Facebook Allies with Nielsen to Provide Ad Measurement"
www.mediabuyerplanner.com