
Thrivepoint We have picked up a project from The Lobster - one of Santa Monica's/Los Angeles' most popular restaurants. Keep an eye out for some updates to their site: www.thelobster.com

Thrivepoint So creative is important afterall!
Source: adage.com
Creative factors such as persistent branding, strong calls to action and even human faces make for better ad recall, brand awareness and purchase intent.

Source: thrivepoint.com
Web Page Optimization is a critical marketing activity that combines search engine optimization (SEO) and website usability to ensure that your website

Thrivepoint
Read
our latest blog post where we take a look at the marketing landscape for the makers and sellers of jeans. Some market analysis and a review of a few companies with online marketing efforts that feel as good as your favorite pair of dungarees.
Source: thrivepoint.com
Every month, people in the United States type in the keyword jeans more 20 Million times (that's 20,000,000) on Google. The #1 show on TV last week, NBC's

Thrivepoint
We couldn't help reposting this case study with updated results from September. We had a great month of success in September and now overall engagement rate is up over 850%, click to sale conversion rate up 124% and site abandonment is down 69% -- all in a days work for Thrivepoint in the middle of a recession for a luxury goods company. http://thrivepoint.com/2009/09/17/case-s tudy-high-fashion-in-a-down-market/
Source: thrivepoint.com
Thrivepoint increases website sales and signup rate 851% for global fashion trendsetter, Halé Bob. Challenge: Halé Bob, a Los Angeles-based clothing

Thrivepoint just launched a "Fan" drive for one of our clients. We are working on lifetime value metrics for email subscribers vs. facebook fans. Email drives more revenue per person, but the sample size of Facebook fans is too small to make that result valid... hence, the Facebook Fan drive and running CPC deals on FB = CPA deal for new fans. We'll report results back next month!

Thrivepoint Read our latest blog post. The first in a series of posts offering "free advice" to small consumer good companies we admire. Got a product or consumer good you admire, ...but think their site could use a little help? Suggest it here.
Source: bit.ly
On occasion, a member of the Thrivepoint team will look online for a product that he or she has a close connection with and provide some unsolicited advice.

Thrivepoint Friday's Meet the Team: Max Bean is the Chief Strategy Officer at Thrivepoint. He came to Thrivepoint in early 2009 with a rich background in advertising, creative and website development. Max leads the Los Angeles office, social marketing and website optimization initiatives at Thrivepoint.
Source: www.linkedin.com
View Max Bean's professional profile on LinkedIn. LinkedIn is the world's largest business network, helping professionals like Max Bean discover inside connections to recommended job candidates, industry experts, and business partners.

Thrivepoint Did you know that the candy and chocolate business is a $19B business and is actually growing 2-5%/year during this recession?
Source: bit.ly
(09-22) 18:27 PDT -- In a broad recession-related shift, many Americans have lost their taste for fancy cars, clothes and vacations, but their appetite for candy, it seems, only has become more pronounced.

Thrivepoint Brand new case study just published by Thrivepoint! Learn how we increased website performance for global fashion trendsetter, Halé Bob, by more than 600% this past summer...
Source: bit.ly
Thrivepoint increases sales for global fashion trendsetter, Halé Bob. Challenge: Halé Bob, a Los Angeles-based clothing company globally known for its

Thrivepoint Have a great Labor Day weekend everyone!

Thrivepoint We are very happy to announce that WineBlueBook.com is a new client at Thrivepoint! We love this product and we can't wait to help tell the world about it.
Source: www.winebluebook.com
WineBlueBook is an independent wine buying guide that uncovers value wines.

Thrivepoint From the Thrivepoint Blog: Should you outsource SEO?
Source: bit.ly
We examined the different types of search marketing firms earlier this year in our whitepaper: “The Anatomy of Search Marketing Firms”. But should a

Thrivepoint Welcome to Thrivepoint, Scott Hogrefe! Scott joins us today as a Client Strategy consultant. Glad to have you on board!
Source: www.linkedin.com
View Scott Hogrefe's professional profile on LinkedIn. LinkedIn is the world's largest business network, helping professionals like Scott Hogrefe discover inside connections to recommended job candidates, industry experts, and business partners.
















