Are Real Estate Commissions Too High?
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Post #1
EZdigs.com wroteon August 8, 2009 at 10:54pm
Real estate commissions are typically 6% of a homes selling price and paid by the seller. The agents involved split the total commissions, typically 3% to the listing agent and 3% to the buyers agent. So on a $500,000 house each agent walks away from the transaction with $15,000 in their pocket. Now of course traditional agents who claim they NEVER discount and charge the full 3% will tell you that they deserve every penny because of all the time they spend w/the client, how much they spend on marketing, how much they have to split with their broker, etc... They actually practice overcoming objections to commisisons at their meetings - I know, I've been there.
But tell me, in this day and age, here in the Pacific Northwest, how much time do you really spend with your clients? Most people that I work with have already done much of the research online & often times simply give me a list of homes they want to see - how hard is that? But of course - I'm biased because I built my online brokerage around this very business model. I recognized some time ago that agents were no longer perveyors of information but simply providers of a service. The information is already in the hands of the consumer - we just need to help them finalize their search and get from contract to close. This is why I always provide a closing cost credit out of my commissions to my Buyer clients and discount the commission I charge my Seller clients. I think the 6% commission structure is outdated but again - I'm obviously biased.
So - let me ask you - how much do you think real estate agents should charge?
But tell me, in this day and age, here in the Pacific Northwest, how much time do you really spend with your clients? Most people that I work with have already done much of the research online & often times simply give me a list of homes they want to see - how hard is that? But of course - I'm biased because I built my online brokerage around this very business model. I recognized some time ago that agents were no longer perveyors of information but simply providers of a service. The information is already in the hands of the consumer - we just need to help them finalize their search and get from contract to close. This is why I always provide a closing cost credit out of my commissions to my Buyer clients and discount the commission I charge my Seller clients. I think the 6% commission structure is outdated but again - I'm obviously biased.
So - let me ask you - how much do you think real estate agents should charge?


