WiderFunnel MarketingWORTH READING: "Best Practices Suggest Increased Online Conversion Rates By Focusing Above The Fold"
We have started to contribute to a brand new publication we strongly recommend: “DemandGen Report” ( www.demandgenreport.com ).
The current issue has our article with tips for improving conversions by making sure all the... Calls to Action (CTAs) are above the fold, with examples of things to do (and not!).
Check them out: “DemandGen Report” is a brand new publication, distributed electronically 2x per month, focusing exclusively on the strategies, tactics and measurements that are central to generating demand, a topic at the heart of what we do (and, presummably what you do as well, if you read this blog). The e-newsletter and interactive website provide intellectual fuel to help drive the growth engine at leading B2C and B2B focused companies.
