Services
Google Shopping Management
We’ve been managing ad programs on Google for over 8 years and are Official Google Shopping Partners. Learn more: http://www.cpcstrategy.com/google-shopping-management-service/
Paid Search Management
Whether it’s text, display, or social advertising, we execute a PPC channel strategy that’s customized to your business’s unique KPIs. Learn more: http://www.cpcstrategy.com/solutions/paid-search/
Amazon Sales Acceleration Program
We equip vendors and professional third-party sellers with a strategy focused on ongoing optimization and channel growth. Learn more: http://www.cpcstrategy.com/amazon-services/
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Reviews
4.5
33 Reviews
Tell people what you think
Jim Bartlett
· June 19, 2017
I was a skeptical buyer. I've outsourced paid search three times over the last 10 years, and ultimately brought it back in house all three times. We were fortunate to have a pretty efficient structure... already in place, so the typical result of outsourcing was added management fee with not enough increase in revenue to justify it.

Then, based on seeing Rick's presentations at IRCE, and attending who knows how many webinars, I decided that CPC seemed to "get it" in the retail space, and was worth a shot.

Yes. CPC does indeed "get it." This is the first time I've felt very confident that the firm - and account analyst - managing our Search and Social not only understood our strategy and executed beautifully towards it, but also brought well thought out and relevant ideas to the table for us to pursue.

We're very pleased with Adam and all the support team at CPC. They are an excellent retail focused firm that has earned our trust. Well done. See More
Todd Handler
· June 2, 2017
While we've been lucky enough to have great experiences with a number of PPC agencies, CPCS has gone above and beyond any prior engagements. First, and most important, they deliver results. We set r...ealistic goals for our key metrics and they regularly meet or exceed those.

We've worked with CPCS for over 2 years and have asked them to carry an increasingly larger portion of our digital marketing and advertising strategy. Their team is exceptionally responsive and adept at ensuring details are not lost on any project, new initiative, or goal.

It's been a pleasure working with their entire team, visiting their office, and learning about their history from the co-founders. We're looking forward to taking full advantage of their skills in our next growth phase See More
Harry Gilliam
· May 26, 2017
For the past 2+ years, my company has been using CPC Strategy in San Diego to handle our PPC advertising, and I highly, highly recommend them. I’ve been quiet about using this company, because frankl...y, I wanted to keep them as my private secret weapon.

Prior to starting with them, we had gone through 2 other PPC agencies, with absolutely horrible results. I won’t bore you with those episodes. I had been following CPC through their various white papers (free for all of you/us), and was not only impressed, but educated as well. So when the time came to dump my second agency, I immediately contacted CPC.

Hiring them was like a breath of fresh air, and a huge relief for me. In my case, I tasked CPC with maintaining a 300% average ROAS. I meet with Chris Pezzoli, my rep, each week and we review the weekly reports he has sent me to verify the ROAS--for our text and shopping ads on Google and Bing. They handle the creative, the feeds, and creation and maintenance of all ads/campaigns for 3 different sites. I tweak, or make strategy changes. Working with Chris is one of the highlights of every week that I look forward to. See More
Jon Nusz
· May 17, 2017
I have personally worked with CPC for almost 4 years now. I have dipped my toes so to speak with many other companies that offer similar solution. They're mostly automated. CPC uses this along with a ...human touch to familiarize themselves with their customers needs, the audience reach, and details many other's may over look. They are extremely professional and proactive in approach.
I HIGHLY recommend them. My current rep Keith learned my needs quickly and works diligently to make sure my KPI's are met.
This is coming from a company with fluctuating inventory, sku's, and price point demands constantly interchanging.
We work month to month with them, so after 4 years you can tell there is trust with CPC handling our account.
Good Job Guys! Keep it up.

It should be noted as well, the few 1 star reviews on this are not from paying customers, they have never used CPC and are only complaining about promotional emails.

_ LA BELLE PERFUMES. See More
Mike Sterner
· May 10, 2017
Our company has been working with CPC Strategy for roughly 10 months and in that time they have done what no other paid advertising agencies have been able to do for us–drive actual results by reducin...g cost per conversion and increasing our conversions overall through multiple channels. The customer service and communication is also solid. They follow through on questions and inquiries and have great communication. See More
Scott Spooner
· May 24, 2017
As the Digital Marketing Manager for Dream Products, I rely on CPC Strategy for the management of our paid search programs. CPC Strategy has proven to be a valuable partner in our overall paid search ...strategy. They are easy to work with and have come through time and time again.

I highly recommend them. See More
Alistair Eldred
· May 18, 2017
I've worked with many agencies and freelancers to manage Adwords, Bing and comparison sites over the years and none comes close. CPC are efficient, effective and a pleasure to work with. If you have a... large product catalogue and sell in a competitive space then you need CPC. See More
Roger Moore
· May 5, 2017
I have nothing but good things to say about CPC. I switched from another company that was helping me manage our Adwords account and wasn't seeing any gains. Since moving to CPC the communication, re...porting, and most importantly SALES have been much improved. We are continuing to make strides to continue our sales growth. Thanks! See More
Blake Stoudt
· April 28, 2017
Please stop emailing me. I never asked to be put on your list and have unsubscribed multiple times. Your team keeps sending me spam and Outlook Calendar invites; there has never been any desire, reque...st, or need for communication from you to me and it needs to stop immediately. See More
Md Delowar
· February 4, 2018
I think as a advertiser choose CPC strategy for ear much money.
Bob Doyle
· May 17, 2017
I have been working with CPC Strategy for a few years now and they do an awesome job. My account manager Keith is the best!
Daniel Barbour
· March 13, 2017
I just received a spam message from this company. I don't know how or when they got my e-mail address, but I've written to them to stop e-mailing me once already. Photo in comments.
Jeff King
· May 5, 2017
CPC strategy is by far the best agency we've worked with in our 19 year history. Great communication, reporting and results!
Will Pena
· March 14, 2017
Awesome! Been working with CPC for almost a year now and have seen our sales almost triple. They are the real deal.
Jared Bucci
· April 21, 2017
Always puts out great content! True experts in the space
Travis Zigler
· November 23, 2016
Great work! We have been with them for 3 months and watched our Revenue increase each month
Brandon Stapper
· July 9, 2016
Wish I could give 6 stars. These guys are amazing!
Pamela Richards
· May 11, 2016
So much GOOD information shared. Always well worth reading and great webinars as well.
Konstantin Kashirin
· December 15, 2016
Add user's e-mail to unsubscribe link. Don't be lazy.
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Posts

Are your ads worth the money?

Find out here: http://www.cpcstrategy.com/…/2…/02/facebook-test-and-learn/…

What is Facebook Test and Learn? - CPC Strategy
The recently launched Facebook Test & Learn feature allows advertisers to measure ad efficacy in two ways: on the campaign level and across their entire Facebook ads account. Both can allow deeper insight into what’s working and what’s not from an advertising perspective.
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Every Amazon resource you need - listed in one FREE Graphic!

Download here: http://www.cpcstrategy.com/…/companies-to-help-you-sell-m…/…

100+ Companies To Help You Sell More Products on Amazon - CPC Strategy
This FREE graphic (available for download) is meant to provide businesses with a complete list of the services they will seek out at some point in the development of their business to help them sell more products on Amazon.
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Videos
AdDiego 2017 Recap Video - CPC Strategy
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This emerging demographic will make up 40% of consumers in just 4 years...
46
5
Google & CPC Strategy Interview: ISO Campaigns
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Posts

You won't believe what this new Google Shopping feature can do!

Find out more: http://www.cpcstrategy.com/…/large-google-shopping-catalog/…

Manage Large Google Shopping Catalogs Faster & Better With New Technology - CPC Strategy
If you are currently managing a large Google Shopping catalog, then you need to check out this new granular management feature - available to brands who want better, faster and more detailed control over their current campaigns.
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cpcstrategy.com

Why Google decided to pull the plug on Review Extensions

Read more: http://www.cpcstrategy.com/…/end-adwords-review-extensions/…

The End of AdWords Review Extensions & How To Save Your Data - CPC Strategy
In an effort to simplify the ad extension offering in AdWords, this month is the end of the AdWords Review Extensions, which will be deleted along with their performance data.
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cpcstrategy.com

Insider tips to boost retail conversions on Shopping in 2018.

Get the guide: http://www.cpcstrategy.com/…/2018-google-shopping-adverti…/…

New 2018 Google Shopping Advertising Tactics - CPC Strategy
In the following guide, we dive into the data to reveal why we believe Google Shopping is more competitive than ever before. We also highlight our own new 2018 Google Shopping advertising tactics to boost your impression share and increase conversions.
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Nope, there's really no way to hack the system. Here's why.

5 Reasons Why Amazon Hacks & Black Hat Tactics Don't Work - CPC Strategy
In the following article, we interview Pat Petriello, former Amazon employee and Head of Marketplace at CPC Strategy to get his take on why Amazon hacks are not only a bad idea but a potential death sentence to your business.
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cpcstrategy.com

In case you missed it...

Major Updates to the Amazon Account Suspension Protocol - CPC Strategy
As of recently, Amazons account suspension protocol is giving sellers a little more leeway with something it calls a “pre POA.”
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cpcstrategy.com

How many of these are you ready for?

Experts Reveal 2018 Facebook Advertising Predictions - CPC Strategy
As we approach the new year, we spoke with a panel of the leading Facebook advertising experts to discuss their 2018 Facebook advertising predictions.
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cpcstrategy.com

Tips to make your Facebook ad creative shine in 2018.

5 Lessons To Better Your Facebook Ad Creative in 2018 - CPC Strategy
We’ve rounded up some of the year’s best and worst Facebook Ad creative advertising examples, as well as the lessons you can learn from each.
Learn More
cpcstrategy.com

Don't miss out on Amazon's free A+ content.

Amazon Announces New Free A+ Content for Vendors - CPC Strategy
Free A+ Content? Yup, you read that right and CPC Strategy spotted it first. Amazon is now introducing free pricing for basic A+ Content to vendors.
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cpcstrategy.com

40 of the most well-known Amazon Seller tools / services in one place.

Read more: http://www.cpcstrategy.com/…/10/amazon-seller-tools-servi…/…

Amazon Seller Tools & Services Master List - CPC Strategy
The Amazon Seller Tools & Services Master List is a comprehensive outline of the 40 most well-known Amazon Seller tools and services available.
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cpcstrategy.com

1 week until one of the most important Facebook advertising virtual discussions of 2018 - Your ad budget can't afford to miss this one.

What are your most pressing questions for CPC Strategy AdEspresso Shakr or Wishpond? http://bit.ly/2018-Facebook-Advertising-Roundtable

2018 Facebook Advertising Round-Table Webinar - CPC Strategy
The State of 2018 Facebook Advertising Round-Table Industry Expert Round-Table – Where Facebook Advertising Will Take Us In 2018 Presented by: Tuesday, January 30th @ 2pm PST 2018 is here. We have a full year ahead of us, how do you see Facebook’s advertising landscape changing? How will this....
cpcstrategy.com

"Opportunities are coming to us because of our Amazon presence."

Full Interview: http://www.cpcstrategy.com/…/oxyfresh-teams-up-with-cpc-s…/…

Oxyfresh Teams Up With CPC Strategy, Amazon Sales Jump 110% - CPC Strategy
In the following interview, we spoke with Gulbranson to find out why Oxyfresh decided to start selling their products on Amazon, what their experience has been like on the Marketplace, and what they are working on now.
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cpcstrategy.com

How did your brand perform on Amazon in 2017?

Low organic rank? poor converting listing? High ACoS? Low Sales Volume?

Let's change it & grow in 2018. Join CPC Strategy Jungle Scout Splitly & Fetcher to learn the ultimate growth strategies this year on Amazon. http://bit.ly/2018-Amazon-Growth-Strategies

2018 Amazon Marketplace Growth Strategies Round-Table - CPC Strategy
2018 Amazon Marketplace Growth Strategies Round-Table Advertising Tactics – Listing Optimizations – Rank Tracking – Profit Analytics Presented by: Wednesday, January 31st @ 11am PST Competition continues to heat up, and in order to stay ahead of your competitors you must implement the most com...
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