Feel like nobody wants what you’re offering? You might just need to rethink how you’re promoting it. Here are a few things you can try differently: http://ed.gr/gf0n
Get more subscribers to your email list with these Twitter tips: http://ed.gr/gf7c
How reactions are going to impact Facebook marketing: http://ed.gr/ggk2
Why do brands have such a noise problem on social media - and how do you avoid falling into the same trap? http://ed.gr/ggoc
How to turn your Twitter followers into email list subscribers: http://ed.gr/gf7a
Her social media software MeetEdgar is changing the game of how we publish and recycle content, she’s grown her company to annual revenues of $4 million, and sh...e’s leading the social media industry to a whole new level of cred. Meet the legendary Laura Roeder on this week’s #GlambitionRadio at www.GlambitionRadio.com
I actually briefly met Laura in late 2008 when she attended my Online Success Blueprint Workshop. She took what she learned there and switched gears from web design to the world of social media marketing and info products. Laura’s online courses have taught tens of thousands of entrepreneurs how to harness the power of social media. She has given talks at conferences like BlogHer and South by Southwest, and even President Obama asked her to speak at the White House. This gal is the real deal.
But what I REALLY love about Laura is the “sharp right turn” she took when she founded MeetEdgar. Hear the whole story on this week’s episode. www.GlambitionRadio.com
On the show, we discuss:
* what she put on the front page of her site to build her list during the initial launch stage
* why simplicity is key (she agrees you don’t need a 14-step funnel)
* how she leads her team — it stems from the human condition and the culture that she’s created
* the communication rule she has with her team of 30 virtual employees (we come from different schools of thought, but this was fascinating)
* who Edgar is — I love her method of naming projects!
* why it’s important to connect with your customers regularly (don’t assume they want the same thing they wanted five years ago)
* how Laura met her husband (who just so happened to be a software developer!) and how they travel with a toddler all while growing their business
On the show Laura and I also discuss sexism in the tech industry and how it showed up in an interview at MeetEdgar. She’s created a whole new interview process to combat the issue!
On this episode of Glambition Radio, Laura and I also talk about why you shouldn’t wait until it’s perfect to make it live, the one thing you have to remember when you’re traveling with small kids, and why working in a clean house is a must for us — it’s okay to hire help (Laura even pays for cleaners for her remote team).
You’re not going to want to miss this. So head over to iTunes and listen to this episode now (or download for later) at www.GlambitionRadio.com
xo Ali
P.S. I would love your review! If you enjoy what I share in this episode, please leave a review and comment on iTunes. I would really appreciate it. Thanks!
How to find and get rid of the hot dog toaster hiding in your business (we promise that makes sense): http://ed.gr/gge5
Some of your business habits are really valuable - and some of them only PRETEND that they are. Here’s how to tell the two apart: http://ed.gr/gge7
Feel like scheduling social media posts in advance is way more trouble than it’s worth? This free webinar will show you how to do it right and save yourself a LOT of time: http://ed.gr/gfyp
Want a step-by-step guide to planning your social media in advance? This free webinar is it: http://ed.gr/gfym
Feel like a broken record promoting the same opt-in over and over (and over)? There’s more than one way to do it, you know! http://ed.gr/gfz8
What REALLY goes on behind the scenes of an app? http://ed.gr/gf16
