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'Listen now! More than a Milkshake'
'New Episode! The evolution of the #baseball cap'
'Listen now! The evolution of the baseball cap'
'Listen now! Big data, privacy and the implications of the surveillance economy'
'Listen now! Companies using data in unique and unexpected ways'
'How to build a systematic #growth engine informed by #data'
'The history of #hadoop'
Rocketship.fm's photo.
Pages liked by this Page

How to build a systematic #growth engine with stories from @bbalfour, @codeship & @shopify

http://rocketship.fm/…/…/3-using-data-for-systematic-growth/

How to build a systematic growth engine | Data: The Future of Business | Rocketship.fm
In part three of our series on data, we explore how three incredible companies, Hubspot, Codeship, and Shopify, leverage data to inform growth. We'll take you through each of their stories and break down the key elements they use to drive systematic growth. From
rocketship.fm

It's not the 1st to market, it's not always the best products, it's the best companies and people that 💸.

http://rocketship.fm/series/saas/4-winning-the-market/

#saas

Winning the market | SaaS: A Deeper Look | Rocketship.fm
On today's episode we talk about what it takes to win the market, and what it takes might not be what you think. It's not the first to market, it's not always the best products, it's the best companies and the best people that win markets. We dive into hiring a diverse team, how to retain that team ...
rocketship.fm

"We shortened the trial from 30 to 7 days and our revenue went up" -@jwmares http://rocketship.fm/episodes/ep-234-justin-mares

Growing Through Market Research with Justin Mares of Fomo [Interview]
Justin Mares talks about acquiring (and changing the name of) his latest venture, the Shopify app, Fomo. He talks about what they are doing to growth the business and what they have on the horizon.
rocketship.fm

What does a funding round mean anyway? http://rocketship.fm/…/1-what-does-a-funding-round-mean-an…/ #startup #finance #vc

What does a funding round mean anyway?
In part one of our series on funding, we explore the various ways in which startups raise, sources of financing, and the terminology you need to know when it comes to raising a round. We also discuss why you might consider taking different routes depending on the type of business you have and the go...
rocketship.fm

What's your LTV to CAC ratio? hint: It should be 3-to-1. #themoreyouknow

http://rocketship.fm/episodes/ep-231-john-warrillow/

The Value Builder System with John Warrilow of The Value Builder System [Interview]
John Warrillow, founder of the Value Builder System, talks with us about the optimizations companies need to make in order to maximize their value and get the best multiples when they try to sell their businesses. We discuss LTV to CAC ratio, the importance of onboarding on LTV, finding strategic bu...
rocketship.fm

Every growth channel needs a guiding light. We'll show you how to find yours 👍🏽

http://rocketship.fm/series/growth/2-growths-guiding-light/

Every growth channel needs a guiding light. We'll show you how to find yours 👍🏽
Today on the show we look into two main concepts of growth, the guiding light and your products magic moment. We hear from Alex Shultz, Tim Draper, & Andrew Chen. Michael Sacca and Mike Belsito also discuss some of the growth efforts they've been experimenting with lately at Crew and Industry Confer...
rocketship.fm

Struggling to create a product vision? Learn from John Vars, CPO at TaskRabbit! http://rocketship.fm/episodes/ep-223-john-vars/

Creating a product vision with John Vars of TaskRabbit [Interview]
John Vars the Chief Product Officer at TaskRabbit, talks with us about he has was able to come into a relatively new company and create a structure to achieve higher results. He shares some tools that he uses to keep things organized and on track such as the OKR system, Goal Matrixs, SMRIs, and Sequ...
rocketship.fm

Ever wonder how the baseball cap became a product that captures our hearts and minds? http://rocketship.fm/…/product_management/1-the-evolution-…/

The evolution of the baseball cap | The Art of Product | Rocketship.fm
In this first episode of the Product series we track the start, evolution and explosion of growth that occured in the baseball cap industry. We look at how a few key people and decisions caused a once non-existent product to bloom into a two billion dollar market. We then segway from a highly succes...
rocketship.fm

Better Products through data. ⚡️
Insights from @bmoesta, @fosterinnovates & @LeslieBradshaw

http://rocketship.fm/…/produ…/3-better-product-through-data/

Better products through data | The Art of Product | Rocketship.fm
In this third episode of our Product series, Ben Foster and Bob Moesta share stories and insights about how the key to gathering customer feedback is through the deeper, often unstudied observations. Leslie Bradshaw then joins in with the idea it's never too early to start testing a new product, we ...
rocketship.fm

It's more than a Milkshake. Really. Find out what job your product actually does.

http://rocketship.fm/…/product_…/2-its-not-just-a-milkshake/

#jtbd

It's not just a milkshake
In this second episode of the Product series, we dive into some practical examples of the Job's To Be Done (JTBD) framework. Eric White helps us look into how Bob Moesta was able to transform the sellability of condominiums in Detroit that seemed unsellable. We then take a look at how Clay Christens...
rocketship.fm

The history of the Baseball cap. A lesson in #product evolution.

http://rocketship.fm/…/product_management/1-the-evolution-…/

The evolution of the baseball cap | The Art of Product | Rocketship.fm
In this first episode of the Product series we track the start, evolution and explosion of growth that occured in the baseball cap industry. We look at how a few key people and decisions caused a once non-existent product to bloom into a two billion dollar market. We then segway from a highly succes...
rocketship.fm

It's more than a Milkshake. Really. Find out what job your product actually does.

http://rocketship.fm/…/product_…/2-its-not-just-a-milkshake/

#jtbd

It's not just a milkshake
In this second episode of the Product series, we dive into some practical examples of the Job's To Be Done (JTBD) framework. Eric White helps us look into how Bob Moesta was able to transform the sellability of condominiums in Detroit that seemed unsellable. We then take a look at how Clay Christens...
rocketship.fm

Ever wonder how Silicon Valley became the #VC and #tech capital of the world?

http://rocketship.fm/…/2-the-first-silicon-valley-venture-…/

The First Silicon Valley Venture Deal
Ever wonder how Silicon Valley became the venture capital and technology capital of the world? In this episode we'll take you back to the 1950s and share the story that kicked it all off. From William Shockley to Gordon Moore, Eugene Kleiner to Robert Noyce, we share the stories of the pioneers who ...
rocketship.fm

The surprising history behind #saas and why your business uses a subscription model.

http://rocketship.fm/series/saas/5-scaling-saas/

Scaling SaaS | SaaS: A Deeper Look | Rocketship.fm
In our fifth and final episode we dive into scaling a SaaS business with clips from talks by Jason Cohen of WPEngine and Gail Goodman of Constant Contact. We'll discuss the emotional side of scaling and managing a team as well as methods to not get tricked by your data as your grow. This episode is ...
rocketship.fm

Generating returns: Liquidity basics for #startups. 💰💸

http://rocketship.fm/…/3-generating-returns-liquidity-basi…/

Generating returns: Liquidity basics for startups | Startup Financing, a Crash Course | Rocketship.fm
In today's market there are lots of ways to liquidate returns for your investors. In this episode we talk through some of the more common ways companies are doing this, and what route you may consider depending on the type of business you want to build. From dividend models to share buyouts, acquisi...
rocketship.fm

Big data, privacy and the implications of the surveillance economy 💾📱

http://rocketship.fm/…/6-big-data-privacy-and-the-implicat…/

#bigdata #data #tech

Big data, privacy and the implications of the surveillance economy | Data: The Future of Business | Rocketship.fm
In this final episode, we summarize how big companies are using our data as a new currency. With companies such as Google and Facebook we are trading our data in exchange for the benefits of their product. Is the solution to stop giving big companies our information, or is it about recognizing how c...
rocketship.fm

"We shortened the trial from 30 to 7 days and our revenue went up" -@jwmares http://rocketship.fm/episodes/ep-234-justin-mares

Growing Through Market Research with Justin Mares of Fomo [Interview]
Justin Mares talks about acquiring (and changing the name of) his latest venture, the Shopify app, Fomo. He talks about what they are doing to growth the business and what they have on the horizon.
rocketship.fm

Growth, Pricing, and the Realities of Funding with @asmartbear of @wpengine http://rocketship.fm/episodes/ep-27-jason-cohen/

Growth, Pricing, and the Realities of Funding with Jason Cohen of WP Engine [Interview]
Jason Cohen, Founder and CTO of WP Engine, talks about why you shouldn’t be afraid to make ambitious changes to your strategy or pricing, and what those enhancements may look like. He also talks about the realities between raising money to grow your company vs. self-funding all the way.
rocketship.fm

The State of Venture Capital Today 💸

http://rocketship.fm/…/4-the-state-of-venture-capital-today/

The state of venture capital today | Startup Financing, a Crash Course | Rocketship.fm
You've probably heard the growing sentiment coming out of Silicon Valley that there is a bubble about to burst. We just had one of the lowest quarters of startup funding in the last year and a half and unicorn valuations are getting slashed. But what does this mean for earlier stage startups and you...
rocketship.fm

"As you grow you'll layer in more and more channels as you hit ceilings of growth at each stage."

- Andrew Chen

http://rocketship.fm/episodes/ep-233-andrew-chen/

The New Era of Growth with Andrew Chen of Uber [Interview]
Andrew Chen, who wrote one of the seminal articles on growth, Growth Hacker is the new VP of Marketing, talks with us about the early days of the growth community, what he's currently focused on and measuring at Uber and some of the important metrics you need to be tracking to measure your companies...
rocketship.fm