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Discover the top mobile advertising trends for Q4 2015 in our first Ad Intelligence report::
https://sensortower.com/…/q4-2015-ad-intelligence-data-dige…
YouTube made its debut on the U.S. in-app revenue top 10 last month, and that's just the start of the insights revealed in our App Store download and revenue rankings for December 2015.
As A/B testing your App Store listings becomes more important (and feasible), it's crucial to understand the upsides and downsides of the most popular approaches. In our latest guest post, Nick Kurat of TestNest explains what you need to know.
How did The Force Awakens' massive box office success affect the performance of Star Wars apps on the App Store? Sensor Tower has the data, and it's surprising.
Which app categories advertise most on each social network? Sensor Tower's Ad Intelligence platform delivers insights. http://ow.ly/VJWfr
Less than a month after Apple debuted its new Shopping category, retail apps posted a sharp increase in year-over-year downloads on Black Friday, our new report shows.
In the weeks leading up to Black Friday, some retailers won big on the user acquisition front, while others faltered compared to the same period in 2014. We go in-depth.
Utilizing data from our new Ad Intelligence product, we've studied the affect of recent legal hurdles on the mobile ad spend and user acquisition of daily fantasy sports outfits FanDuel and DraftKings.
Our investigation of Apple's recent App Store search algorithm update is ongoing, but we have some early findings to share with the ASO community.




























