Aleetza Senn: The Creative and Energetic Entrepreneur Making Digital Data Simplified, Accessible and Actionable to Businesses
http://www.insightssuccess.com/aleetza-senn-creative-energ…/

Being business relevant Sparks...

"the ability to turn insight into action is the most important skill for marketing leaders these days" Campaign Asia-Pacific

Read more at: http://www.campaignasia.com/…/where-cmos-will-spend…/442090…

Bring Mobile App Analytics Up to Speed With Google Analytics for Firebase https://www.cmswire.com/…/bring-mobile-app-analytics-up-to…/

Google Chatbase Ushers in the Rise of Chatbot Analytics https://www.cmswire.com/…/google-chatbase-ushers-in-the-ri…/

Great write up of Sparkline's role in Reebonz success.

Three advanced analytics predictions for 2018 https://www.vanillaplus.com/…/34363-three-advanced-analyti…/

Digital Transformation: “It Isn’t a Technology Thing” https://www.cio.com/…/digital-transformation-it-isn-t-a-tec…

Rooting out corporate toxicity by advanced analytics: Interview http://www.digitaljournal.com/…/rooting-out-…/article/511300

We would like to wish all our customers, supporters and social media friends a very special Christmas, and to all of you for the New Year much happiness and success.
Thank you for all your support, we look forward to the analytics adventures of the New Year!
The Sparkline Team xx

Google beats Facebook, becomes top source of referrals https://www.medianama.com/…/223-google-beats-facebook-beco…/

Google Analytics releasing 4 new functions to offer more user-centric insights https://marketingland.com/google-analytics-releasing-4-new-…

Digital Marketing News: Google Best Answer, Twitter Threads, Most Viral on Facebook http://www.toprankblog.com/…/12/digital-marketing-news-121…/

New Reports and Big Changes to Facebook Algorithm (Again) https://ignitevisibility.com/new-reports-big-changes-faceb…/