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Need data? Our data on demand service can help with that. Go to Twitter and tweet @ThinkwithGoogle with #ShowMeData and a marketing term to get the info you want to know, within minutes. twitter.com/thinkwithgoogle

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The long weekend is over but we have data to get you back on track. Tweet @ThinkwithGoogle a marketing topic and #ShowMeData to see! twitter.com/thinkwithgoogle

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Looking to get a close up of top retailers' holiday windows? Google's immersive 360 experience #WindowWonderland will take you there. https://goo.gl/xCxkJn
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Gen Z: A Look Inside Its Mobile-First Mindset
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Get the latest back-to-school insights on what and where products are trending with our shopping tool: https://goo.gl/wtQA7X
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Mobile is forcing us to rewrite the rules.

Mobile has changed everything but it's only Act One. Machine learning in marketing is set to drive the industry's next revolution.
www.thinkwithgoogle.com

From shorter ad formats to virtual reality (VR), the supply of new and innovative storytelling tools is bottomless.

From shorter ad formats to immersive VR, the supply of innovative new storytelling tools is bottomless. But how can brands ensure they break through?
www.thinkwithgoogle.com

When Fiat Chrysler Automobiles jumped on their customers’ micro-moments to better measure mobile, they saw an increase in growth.

FCA Head of Digital Marketing, Amy McNeil, discusses the importance of framing measurement through the lens of shoppers' needs, not through legacy KPIs.
www.thinkwithgoogle.com

Today, having a fast, easy-to-use mobile experience is critical.

The marketers who provide the best travel websites and apps are more likely to drive bookings and create long-term value.
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The research is straight out of this year’s Brandcast, YouTube’s latest event.

People care about their favorite shows-not where they show up. Check out three viewer trends on the blurring lines between TV and online video.
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Brands are starting to take a stand.

Brands are entering cultural and political debates they might've shunned in the past. But how to ensure their messaging feels authentic? Four experts weigh in.
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“Creatives are treating bumpers like a whole new canvas—one ripe for innovative, memorable storytelling.” — Ben Jones, Creative Director at Google

They're only :06, but YouTube Bumper ads can unlock untapped creative juice. Find out the four video editing techniques that make a brand memorable.
www.thinkwithgoogle.com

Demi Lovato will discuss original content with YouTube Advertisers at Cannes Lions. Vote now to watch the session live!

Lions Live: Creativity On Demand, is a unique initiative from Cannes Lions, in partnership with global media agency network Mindshare and YouTube, which brings a selection of sessions from the Festival stage to you, wherever you are in the world.
www.canneslions.com

First tip: Think customers, not clicks.

The beauty of digital has always been the ability to measure outcomes-digital measurement was relatively straightforward. But mobile changed all that.
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This year’s #GoogleMarketingNext was packed with influential leaders. Here are some key insights that came out of the event.

At Google Marketing Next, our recent ads and commerce event, industry leaders discussed the latest forces and trends shaping the future of marketing.
www.thinkwithgoogle.com

On Day 2 of #GoogleMarketingNext Google leaders shared tips on how to create the best assistive experiences. Here’s what we learned: https://goo.gl/MxMoza

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Day 1 of Google Marketing Next is complete, and already we are hearing some game-changing ideas. Here are some highlights.

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Your customers don’t differentiate between on and offline. So, you have to deliver experiences for a “non-line” world. #GoogleMarketingNext

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It’s not enough to just show up for consumers in their micro-moments. You’ve got to stay one step ahead. #GoogleMarketingNext

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An individual sale is great, but people are where the long-term money is.

Successful customer-centric marketers focus on the lifetime value of customers, rather than isolated sales transactions.
www.thinkwithgoogle.com