36 Reviews
Tell people what you think
Sarah Miller
· January 4, 2018
We love supporting local and I also greatly appreciate their military discount. This is my daughter’s fave place to visit in Fernandina and all the staff has been wonderful every time! I always send p...eople to the store when they see is playing with her TEGU blocks out at restaurants. See More
Jeff Duncan
· October 8, 2017
The world's greatest toy store with the most amazing staff! Definitely a must see in Fernandina Beach!
Jakki Beasley Marshall
· June 22, 2017
My family and I really enjoyed the atmosphere in the toy store! The owner/manager was fantastic and very knowledgeable on the merchandise! My oldest even had a chance to use her puppet skills while in... the store! Fun! Fun! Fun! See More
Erin Pesut
· November 23, 2016
We don't even have children, and my husband wanted to buy everything! I could imagine this is a fabulous store to get a great gift. There is such a wide variety of items from wooden toys, collectibles..., games, cards, scientific experiments, and blast-from-the-past times like the red Fortune fish! I couldn't recommend this store anymore, and like I said, we don't even have children. See More
Kimberly Tank
· July 3, 2017
Such a great toy store with good, quality toys and super friendly staff!
Jaime Beth Gold Conner
· September 29, 2016
Villa Villekulla is an exceptional small town toy store. Their customer service is excellent, and they never mind when my little one comes to play for a few minutes. This is a wonderful addition to ou...r downtown! See More
Brandy Eso
· March 22, 2017
My children and I have had the best experience at this wonderful store! Unique, memorable toys even things I remember playing with myself. The staff was so accommodating in helping my daughters 7th Bi...rthday wish come true in obtaining the Mermaid Fin Fun! This is a must for ALL ages. Truly something for everyone. LOVE THIS STORE. See More
Betsy Horton Massie
· December 9, 2014
Great store with super fun stuff. Staff is wonderful and very helpful. My son fell in love with the Quadrilla marble run here and they were nice enough to ship to Atlanta for us! Make sure to stop next time you're in town! See More
Nicole Cherie Ammon
· February 6, 2017
What an awesome store!! My boys LOVE it in there! They do such a fantastic job of carrying toys that are educational and fun. Not just your standard plastic junk. And so friendly and helpful
Kristin McNab
· January 1, 2015
Love that you have toys for all ages (even Mr Rogers magnets for big big kids who were born in the 80s!) and I love your bright cheery colors and hot air balloon lights. What a fun place to visit with our son!
Elizabeth Clevenger
· June 27, 2015
We use your quality bubbles that we saw advertised on your Facebook page at the ClevengerCreations studio & the little ones say how great they are compared to other bubbles ! : ) who knew bubbles coul...d be so different !! See More
Leigh Palmer
· December 24, 2014
Glad to have you all downtown! Friendly owner, great selection something for every age and price point
Gina Sirmans
· October 15, 2015
I visited while on vacation and was very impressed. There were none of the junk toys typical of toy stores. Everything I saw was unique, fun, and in many cases, educational! Prices were in range with ...Amazon, amazingly. See More
Craig Anne Smith
· August 4, 2016
Decorating a cake for my son in law and needed a shark. They had just the thing in minutes.
Stefanie Ryan
· December 13, 2015
This toy store is amazing! They have a great selection and really good pricing. The people are friendly and helpful! Highly recommend!
Ruth Golden
· November 25, 2014
What a fun store! Congratulations on your opening! Lots of fun and unusual things. I'm sure you will be a welcome addition to the city.
Kimmie Gustafson
· March 7, 2017
I love the selection of Pippi Longstocking paraphernalia. Such a fun local connection!
Korrin Hume Johnson
· October 27, 2015
Great selection of high quality learning toys. I have found items for my son & my tutoring business.
Shelby Burnsed
· October 4, 2016
Awesome people and a great selection of the coolest toys!
Jessica Fay Mayo
· April 19, 2015
Had the most fun in this store with my daughter and mother. Felt welcomed the entire time while we played! Thank you so much Villa Villekulla!
Jazzminton! The badminton you can play without a net. Playing inside is fun, but not recommended! #timetoplay #playoutside #downtownamelia #downtownfernandina #ameliaisland #fernandinabeach #badminton #jaxmoms
It is a dance party kind of day. Walt and Louis like to move it move it. #timetoplay #downtownamelia #fernandinabeach #danceparty

Does your family have plans for Martin Luther King, Jr. Day of Service? Here are some awesome ideas for family volunteering from PBS Parents "Working shoulder-to-shoulder with your kids can foster conversations about their lives and experiences and provide a window into their worlds," D'Unger says.…/article-tips-for-volunteering-with-kid…

Woo Hoo! It is Second Saturday! Come by to play and pop by all of the amazing galleries downtown! We're open until 8. (May we recommend 2nd Story Gallery & Studios/PJV Photographic Visions, Fern and Dina's Gallery and Gifts, Art On Centre, and Gallery C and a trip to see Chad Bridges Designs at 2nd Saturday ArtWalk)

On the second Saturday of each month from 5pm to 8pm join the galleries and merchants of downtown for Artrageous Artwalk!

Now that you've mostly recovered from getting toys for the kids- time to squanch something for yourself. Help Rick and Morty fight the monstrous perils of the universe.
#rickandmorty #munchkin #timetoplay #besttoysforgrownups #downtownfernandina #usaopoly

It looks like you may be having problems playing this video. If so, please try restarting your browser.

Now that we've notified everyone on the waiting list, we can tell you- UGears Mechanical Models are back!!! They'll sell out fast.
Not available on our website- message for questions or orders, or just stop by!

#businesscardholder #toystore #besttoys #timetoplay #ameliaislandtoys #mechanicalpuzzle

It looks like you may be having problems playing this video. If so, please try restarting your browser.
Theresa Duncan Fantastic

Now that we've notified everyone on the waiting list, we can tell you- UGears Mechanical Models are back!!! They'll sell out fast.
Not available on our websit...e- message for questions or orders, or just stop by!

See More

#tbt to 1987 when The New Adventures of Pippi Longstocking was filmed in Fernandina Beach. "Sometimes I've believed as many as 6 impossible things before breakfast!" When was the last time you read a Pippi Longstocking book? We can help you out with that, online or in store.

Image may contain: 1 person, sitting, motorcycle and outdoor
Villa Villekulla Toy Store

#tbt to 1987 when The New Adventures of Pippi Longstocking was filmed in #fernandinabeach . We now have all of Astrid Lingren's Pippi books and Mr. Nilsson and Old Man Horse dolls, too! #pippilongstocking #igersjax #loveamelia

Ending the year and Martin Luther King Jr. Day have us thinking a lot about our service to the community. When we came up with this crazy toy store idea, a huge driver was to be able to give back to the community. We are proud to say that every year our giving grows, but we aren't the only ones supporting non-profits. So many businesses in Fernandina Beach Main Street go above and beyond to give back to our community, from providing free meals, sponsoring incredible events, heading up the local Toys for Tots, and so much more. We are so honored to be a part of this group of philanthropic businesses, and grateful to have customers who support us so that we can continue to improve our community! To read more about our charitable giving or to apply, visit…/charitable-giving

Giving back to our community is at the core of our business! We are so fortunate to be able to support many wonderful organizations thanks to our customers!

Stuck inside with ants in your pants? These two can relate! Rody is perfect for getting the wiggles out.
#indoorplay #playexpert #ameliaisland ameliaislandmoms #toystore #timetoplay #fernandinabeach #downtownameliaisland #downtownfernandina #jaxmoms #rody

It looks like you may be having problems playing this video. If so, please try restarting your browser.

Resolve to have more fun in 2018! We are open with loads of toys and games to play with. Let us help you start the year off right!

#ameliaisland #newyearsresolution #fernandinabeach #timetoplay #kidstoys #toystore #ameliaislandtoystore #jaxmoms #havemorefun

Image may contain: 1 person, child and closeup

Pro tip: The more simple a toy is, the more fun it is! Keva Planks are open ended and will grow with your child for years. They even have lesson plans, curriculum, and activities for Kindergarten through 12th Grade!…

Image may contain: 1 person, smiling, sitting and indoor

Looking for ideas on teaching kindness and compassion to your children? We joined in with a team of child development experts to discuss some simple ideas on the Blog.…/

Here are some of the ways to teach your child compassion and kindness, according to our expert panel so you can foster your child better.

No need to deal with the madness and picked over junk at the big box stores.. our play experts are on duty 10 - 4ish Christmas Eve to help you choose the perfect gift from our awesome selection!

#timetoplay #shopsmall #shoplocal #fernandinabeach #ameliaisland #downtownfernandina #jaxmoms #lastminuteshopping

Image may contain: one or more people, people standing and indoor

It isn't too late to make the holidays magical. We've got the perfect gift for everyone on your nice list.

Image may contain: 2 people

Finish this sentence: Dear Santa, all I want for Christmas is:_________________

Image may contain: one or more people, people standing and indoor
Villa Villekulla Toy Store updated their cover photo.