How well do you know your residents? Find out!: zlw.re/renterIQquiz

Looking to stand out? Here are 4 ways to use economic data to attract potential renters (and impress your owners, too): http://zlw.re/econ4ways

Curious where the rental market is headed? Find out in our free webinar, hosted by Zillow Senior Managing Economist Dr. Skylar Olsen, this Friday, January 26 at 10 a.m. PST. Reserve your spot today! http://zlw.re/webinar-0126

We’ve got the answer to the age-old question: What makes multifamily renters different from other renters? Download your copy of our new report, Understanding Today’s Multifamily Renter, to learn what makes your renters unique. http://zlw.re/report

We are thrilled to announce the newest member of our Multifamily Advisory Board, Bevan White, vice president of marketing at Pegasus Residential! We look forward to building on the momentum of the new year and continuing to drive innovation across the multifamily industry together in 2018.

One of our Forum panelists, Allina Boohof of J.P. Morgan Asset Management, took the stage this morning at the annual National Multifamily Housing Council conference to talk about near-term challenges and opportunities in the apartment market.

"...they [Millennials] are making their decisions on experiences and not by using the traditional marketing sources.” National Apartment Association talks 2018 apartment marketing trends.

With all the change in the industry, how can companies stay competitive and succeed? It all boils down to leadership and internal culture. Our CEO Spencer Rascoff created his Office Hours podcast to explore these topics with some of the best and brightest leaders of today. That’s why he recently he sat down with ZRS Management President Steve Buck.

Looking to wow an owner during your next pitch? Three of Wall Street’s largest multifamily owners share their expertise

New year, new hacks! Stand out to tech-savvy renters with these 10 digital efforts.

The holidays mean it’s bonus time for many workers, and those extra dollars may be especially welcome for renters this season, as the pace of rent growth ticks up again. Read more in our November Market Report.

Nationally, nearly 1 in 3 adults live with a roommate or parent, the greatest share ever reported, according to a new Zillow analysis. Learn more here: http://zlw.re/roommates

From all of us at Zillow Group Rentals, we hope you are enjoying this holiday season!

On the twelfth dayof Xmas #ZGRentals shared with me, the relationship between rent and vacancies #12QsofXmas